Key Account Manager

2 weeks ago


Johannesburg, Gauteng, South Africa Bacardi Full time

Your Opportunity
The role is responsible for owning, developing, and driving the commercial agenda with customers.
Delivering breakthrough business performance within the account base. The Key Account Executive will be accountable for the execution of the commercial strategy within the designated accounts. Key Account Executives will be responsible for managing accounts with higher volume, value and/or strategic importance.
About You

  • Inspirational selfleadership
  • Ability to leverage of support structures to deliver on customer expectations.
  • Solution driven mindset
  • Constantly looking for opportunities
  • Resilient and able to embrace and capitalize on a changing environment.
  • Ability to maintain a positive and productive environment with both internal and external stakeholders.
  • Motivated by working within ambiguity.
  • Ambitious with a strong sense of purpose

Responsibilities:

With our Consumer at the heart, your key focus will be to:

  • Shape and deliver the customer and account strategy to maximize long term value to the company.
  • Develop exemplary collaborative customer partnerships through world class account plans and joint business plans.
  • Management of profit and NSV targets "owning the numbers".
  • Consistent execution of a clear, simple, and powerful customer / channel strategy.
  • Develop and orchestrate endtoend relationships via a cross functional network within Bacardi and the customer base.
  • Drive and measure the highest standards of execution for specified account base. Managing, holding and being accountable for 3rd party execution results in trade
  • Utilizing shopper and category insights, make informed decisions to support the creation of powerful category strategies and breakthrough performance.
  • Participate in S&OP process giving accountspecific inputs and utilizing outputs to develop accurate forecasting.
  • Managing and implementation of IAP plan in respective accounts.
  • Accountable for customer pricing and P&L targets in partnership with CPA incorporating the longterm brand and business ambition
  • Lead and direct the Sales teams to beat the Plan (P&L, market share and distribution goals) and outperform the footprint via developing and executing business strategy in accounts
  • Work with CPA to define account specific IAP plans


Understand your numbers
  • Monthly, Quarterly and annual customer reviews. Know the drivers underlying Account results i.e. depletions, stock level, main activities, category trends, economic trends and consumer shifts for our brands and for competitors.
  • Ensure all Rebate payments are up to date and TTS and clear and understood and tracked to drive account performance.
  • Inspire a 3F culture with curiosity and drive for over performance
Skills and Experience

The Skills & Experience needed to create your legacy

  • Market and Competitor Knowledge
  • Brand and Category Knowledge (Customer)
  • Customer Understanding
  • Shopper Understanding and Insights
  • Outlet Segmentation
  • Channel Dynamics
  • Category Strategy
  • Channel and Customer Activity & Investment Planning
  • Plan & Develop Execution Standards
  • Plan & Develop Growth Drivers
  • Joint Customer Planning
  • Customer Proposition
  • Channel Sales Briefing
  • Activation and Execution
  • Commercial Acumen
  • Managing Execution Standards
  • Managing Promotional Execution
  • Activity Effectiveness & Evaluation
  • Annual Channel Review
  • Influencing at all levels
  • Systems literacy
  • Networking & collaboration

Personal Qualities

  • Ability to leverage of support structures to deliver on customer expectations.
  • Solution driven mindset
  • Constantly looking for opportunities
  • Resilient and able to embrace and capitalize on a changing environment.
  • Ability to maintain a positive and productive environment with both internal and external stakeholders.
  • Ambitious with a strong sense of purpose
  • Ability to close of tasks
Our culture


We share the passion and entrepreneurial flair of our founder and are guided by our three culture pillars - Fearless, Family and Founders, they inspire our Primos to be the best they can be and drive us forward in all we do.

But what does this mean?

  • Being Fearless; means adopting an agile mindset, being comfortable trying new things and taking risks. We are empowered to question, challenge and innovate.
  • Family; We treat each other, and our communities, like Family. Always.
  • Founders; The spirit of entrepreneurship is at the heart of everything we do. We see the business as if it's our own. We do the right thing for the business and we all take accountability for our work.
When you join Bacardi, you become part of our family and gain more than just a job.

  • Disclaimer: Bacardi is an equal opportunity employer that values workforce diversity.

Diversity is core to our business:

by embedding diversity into all aspects of our culture, we maximize the opportunity to achieve sustainable business success and growth.

The duties and responsibilities desc
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