Copywriter

2 weeks ago


Johannesburg, Gauteng, South Africa Esteem Recruitment Full time

The Brand Copywriter works closely with the other studio team-members on the planning, style of content and optimisation for search.


WHAT YOU WILL BE DOING IN YOUR ROLE

  • To understand the importance of telling stories.
  • To be responsible for writing, research and ideation of innovative content that encourages readership and sharing.
  • To write short and longform articles for print and online.
  • To adapt existing content for new markets.
  • To combine an authoritative voice and consumer education with comprehensive marketing integration.
  • To work closely with clients to create strong concepts from initial briefing.
  • To set tone and drive creativity, working closely with the studio team to ensure creative excellence.
  • To maintain a high awareness of relevant trending topics to identify content opportunities.
  • To be responsible for working with internal teams to gather input and validate content.
  • To ensure consistency and quality across all written content.

WHAT SKILLS WILL HELP YOU BE SUCCESSFUL

  • 4+ years writing in corporate and. creative environment with a solid portfolio.
  • Experience of publishing through social media channels and / or content management systems.
  • A thorough understanding of publishing content across multiple media platforms and the intricacies associated with each.
  • Creative and meticulous in the use of language and data; developing concise and engaging text.
  • Demonstrated ability to combine and translate complex material from different contexts into stories and content that engages and resonates with target audiences.
  • The difference between "there", "their" and "they're" is essential, along with where to use a comma versus a fullstop

Not kidding Personal Attributes:

  • Confident and comfortable working in a fastpaced and evolving client environment.
  • A passionate and inspiring writer.
  • Selfmotivated, working with little supervision.
  • Collaborative team player, openminded and apolitical.
  • Discrete about confidential internal and client information.
  • Driven, proactive, helpful, and enthusiastic team player.

Job Types:
Full-time, Permanent

Salary:
From R25,000.00 per month

Ability to commute/relocate:

  • Durban, KwaZulu-Natal: Reliably commute or planning to relocate before starting work (preferred)

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