Digital Marketing Specialist

2 weeks ago


Cape Town, Western Cape, South Africa The Moorings Full time
Summary Sunsail and The Moorings are incredible brands offering customers unique holiday experiences out on the water. With over 50 years' experience, we are the industry leaders in yacht charter.

From independent sailing holidays to power yacht charters and all-inclusive crewed yachts, we strive to offer our customers a 5 star service.

Operating across the globe, we pride ourselves on providing unforgettable memories that last a lifetime, with 20 + Destinations Worldwide, 5 Star Sailing Experiences, Loyalty Rewards, Full-Service Travel Assistance, Award Winning Catamarans and a Tradition of Excellence.

The secret to our success within the yacht industry lies in our exceptional teams, we're united by the same mission:
to have fun while creating extraordinary experiences on the water.

Role Responsibilities


The Digital Specialist will drive online success for The Moorings or Sunsail Manage social media & PPC to generate leads & engagement.

Collaborate with internal teams for marketing optimization. Support the Marketing Manager with online initiatives.

It is vital the Digital Specialist ensures consistency in brand marketing and help reinforce the brand experience through relevant consumer touchpoints.


Primary Responsibilities:


Working closely with the Global Performance Marketing Manager, successfully deliver high quality traffic and lead generation and optimize customer conversion.


Manage The Moorings or Sunsails social media (organic & paid) and PPC accounts, through lead gen & organic and paid activity inclusive of language translations depending on the customer market.


Work closely with the CRM team on customer segmentation to help drive efficiency in targeting and messaging and to deliver lead generation and customer retention targets.

Monitor and report on metrics and suggest improvements to achieve our digital marketing goals.

Implement and optimize branded communications templates such display advertising, digital brochures and newsletters.


Work with the Creative Services Team to help to develop branded content to support key facets of the online customer journey, for example: video, photography, copy, maps and illustrations, customer testimonials and user-generated content.

Support agency relationships and other marketing activities as appropriate.

What We're Looking For

Digital Marketing experience (degree or equivalent) with strong written and verbal communication skills.

Proficiency in relevant languages (ideally 2+).

Social Media expertise (tools & B2C content creation).

Bonus:
Experience with display marketing (PPC, Google Adwords), HTML/CSS, and basic graphic design software (e.g. Adobe Indesign).

Customer focus:
passionate about the brand and adept at clear, professional online communication.

Our dedication to equity, diversity & inclusion


We believe people are happier and perform best when they are able to be their true self, and that diverse teams deliver better results.

Together we will cultivate a diverse, equitable and inclusive environment, where everyone can flourish. We are committed to driving change through increasing awareness of, and counteracting, unconscious bias; building an inclusive culture, and embracing diversity in all its dimensions

Travelopia is committed to ensuring a work environment that is open, accessible, and inclusive, removing barriers for all individuals. If you require accommodations to participate in the recruitment and selection process, kindly inform us. Our hiring team will work with you to provide suitable accommodations in a timely and confidential manner. Information received will be handled with the utmost discretion.

LI-CM1 #LI-HYBRID

  • Cape Town, Western Cape, South Africa Eco Africa Digital (Pty) Ltd. Full time

    DIGITAL MARKETING SPECIALIST - Hybrid Working EnvironmentWe're excited to announce that we're looking for another Paid Ads Specialist / Digital Marketing Account Manager to join our team As a leading digital marketing agency in the tourism industry, we need someone who's passionate about sustainable tourism and has experience in Google Analytics, Google Ads,...

  • Paid Media Specialist

    2 weeks ago


    Cape Town, Western Cape, South Africa Digital Marketing Specialist Full time

    About UsJoin our dynamic, 100% remote team that's behind some of the most innovative entertainment and e-commerce campaigns worldwide. Though our company may be little known, our impact is huge, creating tens of millions in revenue annually for our clients. We're known for exceptional service, expertise, and ROI. Our portfolio includes campaigns for...


  • Cape Town, Western Cape, South Africa Tiger Digital Marketing Full time

    Tiger Digital Marketing is amarketing agency specialising in the digital footprint of businesses.We're looking for a remote assistant manager who is available to help with marketing and graphic design projects.Responsibilities: Undertake administrative tasks to ensure the functionality and coordination of the department's activities Support marketing...


  • Cape Town, Western Cape, South Africa Pepkor Speciality Full time

    Shoe City is seeking to employ a digital marketing specialist that will be responsible for the implementation, tracking and optimization of our digital marketing campaigns across all digital channels as well as manage & optimize all our digital platforms.


  • Cape Town, Western Cape, South Africa Mukuru Full time

    Mukuru is on the lookout for a Digital Marketing Specialist to join our team in Cape Town.The main purpose of this role is to provide depth of experience and expertise in digital marketing for Mukuru.The Digital Marketing Specialist reports directly to the Digital Marketing Manager. This role is responsible for the execution of the digital marketing strategy...


  • Cape Town, Western Cape, South Africa Frogg Recruitment Sa Full time

    Digital Marketing Specialist Bellville Cape Town Our Manufacturing Client in Bellville is looking for a Digital Marketing Specialist / Manager with 3-5 year's experience. You will develop, implement, track and optimize the digital marketing campaigns across all digital channels. Directing and coordinating marketing activities to influence customers to choose...


  • Cape Town, Western Cape, South Africa Core Furniture Full time

    Job descriptionCore Furniture is a market leading direct importer of premier European Furniture Brands into Southern Africa. We hold the exclusive agencies for several luxe European brands and service both the trade and retail markets through our highly skilled design specialists who share our passion for sophisticated design, impeccable quality and superior...


  • Cape Town, Western Cape, South Africa Apex Group Full time

    Digital Marketing SpecialistLocation: Cape Town, South AfricaDate Posted: Feb 17, 2023DescriptionDIGITAL MARKETINGSPECIALISTAs a key role in the Demand Marketing team, the Digital Marketing Specialist will work closely with demand marketing managers and other marketing functions, with the ownership of planning, execution and reporting of digital activities,...


  • Cape Town, Western Cape, South Africa Tiger Digital Marketing Full time

    Title: Remote Marketing Operations ManagerResponsibilities:Administrative Duties:Efficiently manage and organize administrative tasks to ensure smooth day-to-day operations.Coordinate and schedule meetings, conferences, and other events as needed.Handle travel arrangements and accommodations for team members.Financial Management:Assist in budget planning and...


  • Cape Town, Western Cape, South Africa LRI Invest S.A. Full time

    Location: Cape Town, South AfricaDate Posted: Mar 15, 2023DescriptionDIGITAL MARKETINGSPECIALISTAs a key role in the Demand Marketing team, the Digital Marketing Specialist will work closely with demand marketing managers and other marketing functions, with the ownership of planning, execution and reporting of digital activities, helping to increase growth...


  • Cape Town, Western Cape, South Africa Shift ONE digital Full time

    We are looking for a dynamic digital marketing account manager to join our marketing team. In this role, you'll develop and oversee the digital marketing strategies of our clients to ensure that their digital goals are met. You'll also act as the primary point of contact between our clients and the company.To ensure success as a digital account manager, you...


  • Cape Town, Western Cape, South Africa Marriott International, Inc Full time

    Job Number Job Category Sales & MarketingLocation MI Regional Office Cape Town, Arthur's Road, Western Cape, South Africa, South Africa VIEW ON MAPSchedule Full-TimeLocated Remotely? NRelocation? NPosition Type Non-ManagementJOB SUMMARYThe Digital Field Marketing Center of Excellence is currently recruiting for a Digital Specialist. This position is...


  • Cape Town, Western Cape, South Africa SEO Brand Full time

    Digital Marketing Specialist - Account ManagerSEO Brand is proud global digital agency working with some of the most recognizable brands in the we are GROWING. We are looking to add to our international product delivery team and would like for you to apply.Job descriptionWe are looking for a remote client facing, post sales account management position that...

  • SEO Specialist

    2 weeks ago


    Cape Town, Western Cape, South Africa Tiger Digital Marketing Full time

    Location: Cape Town or nearby (Remote position with monthly in-person meetings)Job Overview:As an SEO Specialist at our digital marketing agency, you will be responsible for managing the search engine optimization strategies for a portfolio of clients. You will conduct comprehensive SEO audits, implement optimization techniques, and drive organic traffic...

  • Digital Specialist

    2 weeks ago


    Cape Town, Western Cape, South Africa Initiate international Full time

    We have an exciting new career opportunity for a Digital Specialist to join a digital agency at their offices in Cape Town. They are looking for someone who is passionate about digital automation and has experience working with similar platforms such as Active Campaign or HubSpot. You'll be working together in a team with a developer, UX designer, paid media...


  • Cape Town, Western Cape, South Africa Meltwater Full time

    Meltwater, a leader in media monitoring, is looking for a Digital Marketing Specialist to support digital lead generation efforts across Europe, the Middle East, and Africa.Do you feel at home in the MarTech industry? Would you like to work in an international environment in which you take on responsibility from day one, where success is celebrated, and...


  • Cape Town, Western Cape, South Africa SR & Associates Full time

    Our client is looking for a Digital marketing Specialist - Digital Analytics to join their fast-paced and dynamic team based in Cape Town.Duties And Responsibilities Digital analytical support. Monthly reporting. SEO and search performance. Continuous improvement and strategy.Qualifications and experience Matric and Bachelors degree in marketing. Valid...


  • Cape Town, Western Cape, South Africa No Joke Marketing Full time

    Do you have a passion for producing results using digital marketing? How about leading a team and getting to determine how fast our company grows? If you like responsibility, having pressure, and a relentless drive to get things done, keep reading.Our Digital Marketing Head is a vital part of our agency who helps grow and bring a generational impact to our...

  • Digital Marketing

    2 weeks ago


    Cape Town, Western Cape, South Africa A24 Group Full time

    Craft Your Digital Magic at A24GroupDo you crave the challenge of building a booming online presence? Do you have a knack for creative content and a keen eye for detail? Then we want you on our teamThe A24Group, a leading provider of healthcare staffing solutions, is seeking a talented Digital Marketing & Web Specialist to join our Cape Town office.In a...


  • Cape Town, Western Cape, South Africa SR & Associates Full time

    Our client is looking for a Digital marketing Specialist - Social and GMB to join their fast-paced and dynamic team based in Cape Town.Duties And Responsibilities Social media management. Digital analytics. Performance tracking and return on investment. Continuous improvement and strategy.Qualifications and experience Matric and Bachelors degree in...