Social Media and Content Specialist

2 weeks ago

Pretoria, Gauteng, South Africa Invictus Education Group Full time
Job Description

Do you have a passion for social media, love to write, and possess a creative touch? We are on the lookout for a Social Media and Content Specialist to join our team. In this role, you will be responsible for:

  • Creating compelling content for PR, online articles, blogs, and social media platforms.
  • Working closely with different teams to tailor content according to messaging requirements.
  • Staying updated on industry trends and incorporating relevant information into your writing.
  • Ensuring content accuracy, clarity, and consistency through editing and proofreading.
  • Contributing to the development of innovative communication strategies and campaigns.
  • Maintaining a consistent brand voice across all channels.

If you have a flair for crafting engaging content, excellent social media management skills, and can juggle multiple tasks effectively, we want you Join our vibrant team and immerse yourself in a collaborative work environment that appreciates your creativity and fresh ideas.



Requirements
  • Degree in Communication or Journalism.
  • 4-5 years of copywriting experience across diverse brands.
  • Prior experience in a writing role, ideally in PR or communications.
  • Strong writing, editing, and proofreading abilities.
  • Adaptability in writing styles to cater to different audiences and formats.
  • Good research skills and meticulous attention to detail.
  • Excellent time management and organizational capabilities.
  • Proficient in content management systems and social media platforms.
  • Passion for digital marketing and media, along with photography and design.
  • Must have a reliable laptop.

Desirable Programme Knowledge:
- LinkedIn
- Meta Business Manager
- YouTube
- Experience with CRM automation (advantageous)

Responsibilities:

  • Plan and execute social media campaigns for the brand.
  • Manage the brand's social media presence using specialized software.
  • Conduct competitor analysis and monitoring.
  • Enhance brand visibility and engagement within the community.
  • Utilize tools for campaign optimization.
  • Create Ad Schedules for paid campaigns.
  • Analyze campaign performance for insights and improvements.
  • Keep abreast of social media trends and best practices.

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