Social Media and Content Specialist

2 weeks ago

Pretoria, Gauteng, South Africa Summit Full time

Are you a social media enthusiast, love writing and have a flair for creativity? We're seeking an open and honest, committed, and proactive, social media and Ccntent specialist to join our team.


In this role, you'll be responsible for:
Develop engaging and persuasive content for PR press releases, media articles, website blogs, social media, and many more.
Collaborate with various departments to define messaging needs and create tailored content.
Research industry trends and incorporate relevant information into your writing.
Edit and proofread content to ensure accuracy, clarity, and consistency.
Contribute to the development of creative communication strategies and campaigns across multiple platforms and channels.
Maintain a consistent brand voice across all platforms and materials.

The Summit team is looking for someone with a passion for crafting compelling content and a keen eye for detail.

You should have experience in social media management, have strong analytical skills, and the ability to multitask effectively. A sound background of paid social media advertising and excellent copy writing skills are essential.
Join our dynamic team and be part of a collaborative work environment where your creativity and innovation are valued.

Desirable programme knowledge:

LinkedIn
Meta Business Manager
YouTube
Experience with CRM automation (advantageous)

Responsibilities:

Develop and execute social media campaigns for the Summit brand.
Plan, implement, and monitor brand's social media presence using Social Media Management software
Competitor analysis and monitoring
Improve brand awareness and reputation while creating engagement with the community.
Utilize various tools and platforms to determine the best strategy to publish and optimize campaigns.
Develop Ad Schedules for paid social media campaigns.
Analyse campaign performance and report insights for optimisation.
Stay up to date with social media trends and best practices.

Requirements:

Degree in communication or journalism
4-5 years copy writing experience across business and consumer brands.
Proven experience as a writer, preferably in a PR or communications setting.
Exceptional writing, editing, and proofreading skills.
Ability to adapt writing style to different audiences and formats.
Strong research skills and attention to detail.
Excellent time management and organisational skills.
Ability to work both independently and as part of a team.
Proficiency in using content management systems and social media platforms.
Passion for digital marketing, photography, design and media
Own reliable laptop

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