Investment Technical Content Specialist

2 weeks ago

Johannesburg, Gauteng, South Africa Hollard Recruitment Full time

Job Advert Summary:

To provide investment business with technical marketing and distribution support. Implement, and maintain a holistic marketing and communications strategy for all stakeholders and distribution channels.

Work closely with Product development, Investments and Sales to grow the business footprint and market presence, by creating relevant investment content for the distribution channels.


Required Knowledge and Experience:

Key Responsibilities

Marketing and Technical Marketing:

  • Formulate, communicate and execute a marketing and communication plan for the business across all client touchpoints.
  • Drive the creation of content for technical marketing material, editorial and insight/viewpoint pieces;
  • Management of media and social media presence, including the production of videos, webinars and podcasts that support the business objectives of the various sales channels.
  • Construction and delivery of weekly, monthly and quarterly client investment and economic communications including liaison with the investment team on research reports and investment commentary, when required.
  • Responsible for public relations content editing / approval for the company's division and coordinating media activity with spokespeople;
  • General input on group projects that require a technical marketing and client experience consideration.
  • Successful applicant will be required to brief the creative marketing team to deliver quality marketing outputs for the client group within agreed time frames and on budget;
  • Assist with planning and running of HI client events and HI representation at relevant industry events;

Distribution support:

  • Drive business development / distribution of the HI Funds and Products by supporting consultants with their client engagements where necessary;
  • Provide the business with client introductions and play a supportive role in creating awareness of the Hollard offering, where you hold existing relationships.
  • Play a supportive role in building the distribution capability for the business including the formulation, execution and monitoring of respective company retail channel strategies;
  • Will be responsible for researching organisations and individuals, attending relevant conferences, meetings and industry events to find new opportunities for the business;

Knowledge & Skills:

  • In depth knowledge of Financial products and funds and Economic markets.
  • Strong understanding / knowledge of the various distribution channels, financial advisors across these channels.
  • Technical Marketing knowledge and skills
  • Possess a keen eye for detail; and are able to write in plain easy language; 'simple, clear, easy to understand'
  • Business development acumen and orientation

Experience:

  • 10+ years' experience in a similar or related role
  • Investment Industry experience essential

Educational Requirements:

  • B-Comm (Investments)
  • B Comm (Marketing)

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