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Senior Content Marketing Specialist

3 months ago

Johannesburg, Gauteng, South Africa FirstRand Full time
Job Description


To conceptualise and oversee the execution of the content strategy across all platforms including social, audio and video, as well as oversee the creation of content for business across a variety of media platforms and FNB interfaces.


  • Hello Future Senior Content Marketing Specialist
  • Welcome to FNB, the home of the #changeables. We design for the shapeshifters and deliver products and services that make us incredibly proud of people that make it happen.
  • As part of our team in FNB Brand Strategy, you will be surrounded by unique talents, diverse minds, and an adaptable environment that lives up to the promise of staying curious. Now's the time to imagine your potential in a team where experts come together and ignite effective change.
  • Are you someone who can:
  • Control expenditure and identify process improvements to contain and reduce costs.
  • Identify process improvements to optimise the campaign development process for efficient ways of working.
  • Interpret and translate market insights to inform the priorities that marketing content should be addressing, to be used to develop marketing content plans.
  • Influence and identify trends and to aid business decisionmaking.
  • Monitor market trends, research consumer markets and competitors' activities.
  • Development and oversight of the execution of marketing content as well as providing input into the marketing content strategy to effectively reach strategic marketing objectives.
  • Manage team performance in achievement of business objectives.
  • Develop, encourage and nurture collaborative relationships across area of specialisation.
  • Manage agency partners through the campaign development process for optimal ways of working and operational efficiencies.
  • Ensure development and continuous valueadd improvement to operational processes.
  • Participate in planned activities that are appropriate for your own development.
  • Manages risks in own area of responsibility.
  • Creates solutions to meet customer demands to deliver internal and external customer service excellence through adherence to quality service standards.
  • Build working relationships across teams and functional lines to enhance work delivery, collaboration and innovation.
  • Experience Required:
  • 3 to 5 years' experience in a similar environment, of which 1 to 2 years, ideally at a senior level. Marketing or Advertising Diploma required. A related Honors degree would be preferable.
  • You will have access to:
  • Opportunities to network and collaborate.
  • A challenging working environment.
  • Opportunities to innovate.
  • We can be a match if you are:
  • Adaptable and curious.
  • Customer Centric Mindset.
  • Thrive in a collaborative environment.
Job Details

Application Closing Date

15/02/24