Digital Campaign Specialist

2 weeks ago

Cape Town, Western Cape, South Africa takealot Full time
We are a young, dynamic, hyper growth company looking for smart, creative, hard-working people with integrity to join us.

We offer a market related, Total Remuneration Package which allows full flexibility according to your needs, a great work environment and a promise that you won't be bored as long as you are prepared for a challenge and want to build something great.


This position reports to the Digital Campaign Specialist Team Lead.

Your responsibilities will include:

  • Ensure effective campaign planning and execution, against set targets and budgets, with a clear focus on incremental sales (crosssell and upsell opportunities) and improving advertising performance.
  • Manage the full life cycle involvement in digital advertising campaigns from enquiry stage to campaign completion.

This involves, but not limited to:

  • Assist with proposals where necessary
  • Booking of campaigns into Asana and check against marketing calendar
  • Insertion order and contract completion; ensure work does not commence without signed insertion orders)
  • Prompt buyers and suppliers for briefs, check stock
  • Liaise with client on creative assets; manage through to approval
  • Load campaigns on Google Ad Manager timeously
  • Compile POE once campaign is live
  • Once campaign has ended, request invoice from Finance
  • Provide detailed analysis and reports to clients on campaign performance and delivery together with invoice
  • Identify opportunities to improve campaign results and budget savings through innovative campaign production
  • Evaluate nonperformers and connect with publishers to enhance campaign
  • Monitor on schedule delivery and find ways to optimize based on clients success metrics
  • Daily analysis of campaign performance and delivery
  • Troubleshoot targeting issues, resolve any traffic issues and reconcile discrepancies
  • Evaluation of advertising campaigns against inhouse campaigns; reporting and success measurement

Qualifications & Experience required:

  • Diploma or Advanced Certificate in Marketing/Advertising
  • Must have an understanding of digital marketing
  • Must have experience with DFP | Google Ad Manager or similar ad serving tools
  • At least 2 years digital campaign management experience is a prerequisite

Skills & Attributes required:

  • Smart, hardworking, with demonstrable integrity
  • A passion online | digital marketing is essential
  • Bias towards action and solutionoriented
  • A selfstarter and fast learner with an active thirst for knowledge
  • Willing to take direction and able to work independently, demonstrating initiative
  • Highly organised with meticulous attention to detail
  • Ability to multitask and to meet tight deadlines
  • Comfortable working under pressure in a fastpaced environment
  • Confident, with very strong interpersonal & communication skills and a proven ability to build productive relationships quickly
  • A strong working knowledge of Excel / Google sheets and Microsoft Office

The Environment:

  • We have fun, work hard, take ownership, work in teams to create solutions, and are always open to direct feedback/new ideas on where we can improve.
  • We are short on ego and high on output.
  • We are doers and not only thinkers, it's all in the execution after all.
  • We love what we do and what we are creating.
We seek to Employ an
Extra Ordinary Mind who:

  • is respectful but forthright
- is an expert at doing, who can not only design but also execute
- is analytical, able to use data to make decisions
- is competitive, self-directed and strive to be the BEST (GREAT requires a lot of work and does not only happen during business hours)
- is
passionate about the potential of e-commerce and delivering a
world-class customer experience:

  • is
    entrepreneurial,
    thrives under change and accepts it is a constant and always
    looks for solutions to do something better and faster
- is business SMART. Able to think about problems from a business perspective using technical and product input;
- is curious and challenge the status quo
- is innovative and enjoys iteration
- is collaborative
-
thinks like an owner of the business
- is
SMART, has INTEGRITY and
is HARD WORKING
If you meet the above you are an
Extraordinary Mind so come and join us

  • Takealot is an Equal Opportunity Employer. Applicants from the previously disadvantaged groups and people with disabilities will be given preference_

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