Digital Marketing Specialist
Found in: beBee S ZA - 4 weeks ago
Job title : Digital Marketing Specialist – Gqeberha/Port Elizabeth jobs in Eastern Cape
Job Location : Eastern Cape, Port Elizabeth
Deadline : May 10, 2024
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QUALIFICATIONS:
Diploma in Marketing, Sales, Business Administration, or a Related FieldKNOWLEDGE AND EXPERIENCE:
5 years experience in content creation in the digital space 5 years experience managing marketing for an ecommerce store An in-depth understanding of social media marketing management including strategy development, paid advertising and content creation for the following platforms: Instagram, Facebook, Twitter, TikTok, YouTube and LinkedIn Knowledge of Agricultural Industry in South Africa beneficial Knowledge of B2C sales concepts and applications Thorough understanding of e-commerce digital marketing best practices including market research, targeting and retargeting techniques, campaign ideation and content development, search engine optimization, marketing reporting and analytics In-depth knowledge of Search Engine Marketing practicesSKILLS:
Fluent in E-commerce digital marketing tools, including but not limited to: Google Analytics, Google Search Console, Google Adwords, Google Merchant Centre, Google Tag Manager, Ahrefs, SEMrush or equivalent. Excellent communication skills (both written and verbal) Graphic design and video editing skills highly beneficial – Adobe Illustrator, Photoshop, Canva, Premiere Pro, Vimeo, etc. Excellent interpersonal and administrative skills Good customer service and networking skills Good organizational skillsKEY RESPONSIBLITIES:
Implement an integrated social media strategy that supports the company’s marketing objectives Create, sustain and grow brand awareness Produce creative and original content (copy, captions, images, and video) for all social media platforms, while maintaining a consistent, high-quality brand image Respond to followers’ comments and questions across all social media platforms in a timely and professional manner, providing excellent customer care. Stay up to date with the latest social media updates, trends, and collaborators Create content reports and analyze data Drive the blog content plans and develop newsletters Responsible for website updates Required to organize and coordinate tasks related to team-building and events Monitor social media trends, audience preferences, and competitor activities to identify opportunities for growth and improvement. Foster community engagement by responding to comments, messages, and inquiries promptly and professionally. Collaborate with the marketing team to integrate social media initiatives with broader marketing campaigns and promotions.*Media / Advertising / Branding jobs in south africa
*Digital Marketing Specialist – Gqeberha/Port Elizabeth in Port Elizabeth
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