Growth Marketing Coordinator: Content, Ads
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Our client is seeking an experienced and creative Content Marketing Manager to lead content strategy and execution for their expanding operations in Cape Town . You will be responsible for crafting compelling narratives that resonate with target audiences, driving brand engagement, and supporting lead generation efforts. This role involves overseeing the creation of high-quality content across various formats, including blog posts, whitepapers, case studies, videos, and social media updates. You will work in a highly collaborative environment, liaising with product marketing, design, and sales teams to ensure content is impactful, aligned with brand voice, and contributes to measurable business outcomes within the beautiful Western Cape region.
About the Role
Our client is seeking an experienced and creative Content Marketing Manager to lead content strategy and execution for their expanding operations in Cape Town . You will be responsible for crafting compelling narratives that resonate with target audiences, driving brand engagement, and supporting lead generation efforts. This role involves overseeing the creation of high-quality content across various formats, including blog posts, whitepapers, case studies, videos, and social media updates. You will work in a highly collaborative environment, liaising with product marketing, design, and sales teams to ensure content is impactful, aligned with brand voice, and contributes to measurable business outcomes within the beautiful Western Cape region.
Key Responsibilities
- Develop and implement a comprehensive content marketing strategy aligned with business goals and target audience needs.
- Oversee the creation, editing, and publishing of engaging, high-quality content across multiple platforms, including blog, website, social media, and email.
- Manage the editorial calendar, ensuring timely delivery of all content assets.
- Collaborate with subject matter experts, designers, and videographers to produce diverse content formats.
- Analyze content performance metrics and use insights to
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