Market Web Specialist

2 weeks ago
Cape Town City Bowl, South Africa Communicate IT Full-time
Reference: CTI006970-FR-1

Calling all digital creatives
Have you ever combined marketing, web technology, and user experience to create digital platforms that engage, convert, and drive business growth?
As businesses continue to put digital at the heart of their growth strategies, demand is growing for Marketing Web Specialists who can create seamless, high-performing online experiences and turn digital platforms into powerful business tools.
Across the Digital, Technology, eCommerce, SaaS, and Marketing sectors, exciting career opportunities are emerging for professionals who can bridge marketing, technology, and user experience.
If you’re passionate about digital innovation, optimising online experiences, and creating measurable impact, your next career move could be closer than you think.

Duties & Responsibilities


 Expect opportunities that may include:
  • Managing and optimising websites to improve performance, engagement, and conversions
  • Implementing website updates, landing pages, and campaign-related digital assets
  • Monitoring website analytics and user behaviour to identify optimisation opportunities
  • Improving website UX, navigation, accessibility, and conversion pathways
  • Supporting SEO implementation and technical website best practices
  • Managing content updates through CMS platforms
  • Collaborating with marketing, content, design, and development teams
  • Conducting website audits and recommending performance improvements
  • Implementing tracking, tagging, and conversion measurement requirements
  • Staying up to date with web, marketing, and digital experience trends
 
Education:
  • Diploma or Degree in Marketing, Digital Marketing, Web Development, Information Systems, Computer Science, or a related field

Experience:
  • Minimum 3-5+ years’ of experience in Website Management, Digital Marketing, Marketing Operations, or a related field
  • Proven experience managing and optimising websites to support marketing and business objectives
  • Experience working with CMS platforms, website analytics, and conversion optimisation initiatives
  • Exposure to SEO, UX, CRO, marketing automation, or web development projects will be advantageous

Skills:
  • Strong understanding of website management, digital marketing, and customer experience principles
  • Proficiency with CMS platforms such as WordPress, Webflow, Drupal, Shopify, or similar platforms
  • Experience with Google Analytics 4 (GA4), Google Tag Manager, Looker Studio, and website reporting tools
  • Knowledge of SEO, UX/UI best practices, conversion rate optimisation (CRO), and website accessibility standards
  • Understanding of HTML, CSS, and website development concepts
  • Experience implementing tracking, tagging, and performance measurement frameworks.
  • Strong analytical and problem-solving skills with a data-driven mindset
  • Excellent communication, stakeholder management, and project coordination abilities
  • Relevant certifications in Google Analytics, Digital Marketing, UX, Web Management, or related disciplines will be advantageous
 
 Apply now
 
Connect with us on www.communicate.co.za and Register your CV to create a profile or to view all our Jobs in Information Technology. One of the best Developer Recruitment Agencies in Cape Town.
 
Let us assist you with your IT careers. For Further C# Developer jobs, C++ Developer jobs, Java Developer jobs, .Net Developer careers, Angular Developer and Full stack developer jobs.
 
I also specialise in recruiting in the following:
Digital Marketing, Performance Marketing, Paid Media, PPC Specialists, Google Ads Specialists, Social Media Advertising, Growth Marketing, Digital Campaign Management, Marketing Analytics, Programmatic Advertising, E-commerce Marketing, Demand Generation
 
If you have not had any response in two weeks, please consider the vacancy application unsuccessful. Your profile will be kept on our database for any other suitable roles and positions.
 


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