Marketing Data and Analytics Specialist

"At Klipboard we've introduced a flexible hybrid work policy, where employees spend three days in the office and two days working from home. This approach promotes a balanced work environment that combines office collaboration with the comfort and convenience of remote work."

Klipboard provides specialist software, services and support to deliver fully integrated trading and business management solutions to companies in the distributive trade - wherever they are in the world. With a unique depth of knowledge and experience in ERP/SaaS solutions, Klipboard has a wide range of clients includes wholesalers, distributors, merchants and retailers from small traders to multinational enterprises. Klipboard has offices in the UK, Ireland, The Netherlands, South Africa, Kenya and North America. Our mission is simple: to design and deliver high performance, integrated ERP solutions that enable our distributive trade customers to source effectively, stock efficiently, sell profitably and service competitively

The Marketing Data & Analytics Specialist plays a critical role in enabling Klipboard's global marketing organisation to make smarter, data-driven decisions. Working as part of the Marketing Operations & Performance team, this role focuses on transforming marketing data into clear, actionable insights that improve campaign performance, pipeline generation, and strategic planning.

You will be responsible for building and maintaining dashboards, analysing performance trends, and ensuring data integrity across multiple marketing systems, including HubSpot and related tools. Your work will help senior leadership, marketers, and sales partners understand what's working, what's not, and where to focus for the greatest business impact.

Key Responsibilities:

Data Management & Integrity

• Ensure accuracy, completeness, and consistency of marketing data across HubSpot, CRM, and other integrated platforms.
• Partner with Marketing Operations to define and enforce data governance standards and compliance (including GDPR).

Reporting & Visualisation

• Design, build, and maintain intuitive dashboards and reports using tools such as Power BI, Tableau, or Google Data Studio.
• Translate complex data sets into clear insights for marketing teams, sales stakeholders, and executive leadership.
• Provide regular reporting on campaign performance, funnel conversion, pipeline contribution, and ROI.

Analytics & Insights

• Analyse marketing and sales performance trends to identify opportunities for optimisation.
• Deliver actionable recommendations to improve lead quality, conversion rates, and campaign effectiveness.
• Support forecasting, scenario modelling, and performance benchmarking.

Collaboration & Stakeholder Support

• Work closely with the Marketing Enablement Manager to ensure insights are translated into best practices and training.
• Partner with campaign managers and regional teams to provide data-driven guidance for planning and execution.
• Support senior leaders with ad hoc analysis to inform strategic decisions.

Skills, Knowledge and Experience:

• Proven experience in marketing or business analytics, ideally within a B2B environment.
• Strong skills in data visualisation tools (Power BI, Tableau, Google Data Studio, or equivalent).
• Advanced proficiency in Excel (pivot tables, advanced formulas, modelling).
• Experience working with HubSpot, Salesforce, or other CRM/marketing automation platforms.
• Strong analytical and problem-solving skills with the ability to simplify complexity.
• Excellent attention to detail and commitment to data accuracy.
• Ability to communicate insights effectively to both technical and non-technical audiences.
• Collaborative mindset with experience working across marketing, sales, and operations teams.
• Knowledge of data privacy regulations (e.g., GDPR) and best practices in data handling.
• Highly organised, able to manage multiple priorities and deliver under deadlines.

Company Info

You may also have seen from our recent posts that we are excited to begin sharing our new company name - Klipboard. Kerridge Commercial Systems (KCS) is becoming Klipboard and our new brand is designed to bring together our expertise across distribution, automotive, retail, rental, transport management, manufacturing, and field service management. We have offices based across the world and we are looking for talented individuals to join our growing teams. Due to our growth over the last few years it is an exciting time to join us as we enter our next chapter At Klipboard we've introduced a flexible hybrid work policy, where employees spend three days in the office and two days working from home. This approach promotes a balanced work environment that combines office collaboration with the comfort and convenience of remote work."

Equal Opportunities

As a global company, we value and respect the diversity of our workforce, aiming to empower everyone to embrace each other's differences. We are committed to creating an inclusive workplace where diversity, equity, and inclusion are integral to our company and culture. We recognize the benefits of a diverse workforce, where creativity and valuing differences enable us all to thrive and sparks innovation.

If you require any help, adjustments and/or support during the interview and offer process then please advise our TA or HR team.

Research shows that women and other underrepresented groups are less likely to apply for a role unless they meet every listed requirement. However, we recognise that skills and experience come in many forms, and we encourage you to apply even if you don't meet every criterion. If you are passionate about this role and believe you have the right mindset and transferrable skills, we would love to hear from you

To all recruitment agencies: Klipboard does not accept agency speculative resumes. At present we only accept CV's from Agencies on our PSL who have been assigned specific position/s. Please do not forward resumes to our careers site or direct to Klipboard employee as this does not constitute an introduction and Klipboard retrospectively will not be liable for any candidate ownership or fees related to unsolicited resumes.

#LI-Hybrid

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