Product Marketing Manager

Morae is seeking a
Product Marketing Manager
, you'll be a foundational member of Morae's newly established Product Marketing function, reporting directly to the Senior Director of Product Marketing. This is a hands-on, high-impact role where you'll drive go-to-market execution, create sales enablement assets, and build the core content infrastructure that empowers our sales teams to succeed.

This role is ideal for someone who thrives on building from the ground up, enjoys creating tangible assets that sales teams actually use, and wants to be part of an innovative, fast-evolving business.

This is a highly execution-focused role, approximately 70% of your time will be spent creating, producing, and delivering, rather than strategizing. If you love rolling up your sleeves and shipping high-quality marketing materials, this role is for you.

Location:
Must be based in Cape Town (Hybrid)

Title:
Product Marketing Manager

Department:
Product

Reports to:
Senior Director, Product Marketing

Employment Type:
Full-Time

About Morae:

Morae is a trusted provider of technology-enabled solutions transforming the delivery of legal services. We partner with the world's largest law firms and corporate legal departments to solve complex challenges through innovative, data- and AI-driven solutions. By combining deep industry expertise with advanced technology, we help our clients thrive in a rapidly evolving marketplace.

Employment Equity:

Morae is committed to
Employment Equity
and transformation. Candidates from designated groups are encouraged to apply in line with our EE objectives.

Required Qualifications:

Bachelor's degree in Marketing, Business, Communications, or a related field (or equivalent practical experience).

Key Responsibilities:

Content Creation & Asset Development

• Create sales enablement materials including pitch decks, datasheets, one-pagers, battlecards, objection-handling guides, and demo scripts
• Develop customer-facing content such as case studies, solution briefs, white papers, and ROI calculators
• Build competitive intelligence assets including battlecards, comparison matrices, and win/loss analyses
• Produce product launch materials for new solutions and feature releases across the portfolio
• Own the content creation process end to end, from briefing through final delivery, ensuring quality and brand consistency
• Manage design and production coordination with internal teams and external agencies

Sales Enablement & Training Support

• Support sales training by creating enablement decks, facilitating sessions, and developing certification materials
• Build and maintain sales playbooks with discovery questions, value propositions, talk tracks, and objection handling by solution area
• Create positioning frameworks that translate technical capabilities into clear business value
• Produce demo videos and recorded content for on-demand sales training
• Gather and incorporate sales feedback to continuously improve asset effectiveness

Go-to-Market Execution

• Execute product launches by managing launch checklists, coordinating cross-functional stakeholders, and ensuring sales readiness
• Support competitive positioning through ongoing market research and intelligence gathering
• Partner with Product Management to understand roadmaps and translate features into market-ready messaging
• Collaborate with Marketing teams to align demand-generation campaigns with sales enablement assets
• Manage product marketing operations including content repositories, asset tracking, and version control

Process & Infrastructure

• Implement templates and frameworks to create consistency and scalability across the product portfolio
• Build and manage content libraries using SharePoint/Fusion
• Establish feedback loops to measure asset performance and iterate based on usage data
• Document repeatable product marketing processes (launches, case studies, competitive updates)
• Track and report on content performance, including downloads, usage, and sales feedback

Experience

• 4–7 years of B2B product marketing experience, ideally within SaaS, enterprise software, or professional services
• Proven track record of creating sales enablement content that drives adoption and impact
• Experience supporting product launches from messaging through sales readiness
• Strong content creation expertise across multiple formats (presentations, one-pagers, case studies, video scripts, web copy)
• Hands-on competitive intelligence experience, including battlecards and win/loss analysis

Skills

• Exceptional written communication skills, with the ability to translate complex concepts into compelling business value
• Strong design sensibility—you may not be a designer, but you can produce clean, professional assets
• Excellent stakeholder management and cross-functional collaboration skills
• Strong project management abilities with the capacity to manage multiple workstreams and deadlines
• A proactive, self-starter mindset with a bias toward action and execution

Technical Skills

• Advanced proficiency in PowerPoint or Google Slides
• Familiarity with content creation tools such as Canva or Adobe Creative Suite (basic level)
• Comfortable working with CRM and marketing automation platforms (Salesforce, HubSpot, or similar)
• Basic video editing experience (Camtasia, Loom, or similar) is a plus

Why Join Morae?

Morae is a dynamic, high-growth organization delivering integrated solutions to corporate law departments and law firms. Our team is composed of seasoned industry professionals who value collaboration, diversity of thought, and long-term relationships with clients and colleagues. We combine vision with execution and foster an environment where innovation, learning, and shared success are encouraged.

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A Few Final Notes:

Due to expected application volume, we can't respond individually. If you don't hear back within 2 weeks, consider applying again in the future we still appreciate your interest.

Please do NOT send direct messages.

If you meet the location and role requirements, submit a formal application, answer the qualifying questions and we'll take it from there.

Please note that Morae Global Corporation does not engage the services of recruitment agencies, as we are supported by a highly skilled internal global talent team.