Senior Paid Social Media Consultant

3 days ago

Cape Town, Western Cape, South Africa Pty Full time R120 000 - R180 000 per year

Over the last decade, Webrepublic has grown from an ambitious startup into Switzerland's leading digital agency. More recently, Webrepublic has launched a subsidiary in South Africa to work hand-in-hand with our HQ in Switzerland. Our team in Cape Town has grown and we are now looking for a Paid Social Media Consultant to expand our local presence into a large-scale operation.

As a Paid Social Media Consultant, you will be responsible for the strategic as well as the operational and creative implementation of international campaigns of your clients in the English and German speaking markets.

Key Responsibilities
Reporting directly to the Social Media Marketing Team Manager, your duties and responsibilities will include, but will not be limited to:

  • Develop, plan, and execute paid social media marketing campaigns using creative campaign approaches and targeted adverts,
  • Overview continuous cross-channel campaign monitoring, and optimisation towards KPIs,
  • Create detailed performance analysis, reports and dashboard, 
  • Analyse statistical data on target group behaviour,
  • Creation of media plans based on a campaign framework and goals,
  • Develop creative briefings for assets and messaging aligned with campaign goals,
  • Ensuring timely activations' deployment across all relevant channels,
  • Actively look for innovative marketing approaches. 

Qualifications and Skills
As an ideal candidate, you must have the following:

  • a National Diploma, Higher Certificate or Bachelor Degree from a recognised college or university with a relevant degree (economics, marketing, communications, media or related sectors),
  • At least 3 years of experience in digital marketing execution, strategy, and media planning,
  • Are tech-savvy and knowledgeable with tool usage such as META Business Manager, TikTok, LinkedIn, Facebook Reports, GA4, etc.,
  • Comprehend data-driven target audience definition and successful campaign execution,
  • Are familiar with optimisation options at campaign or ad set level, can analyse campaigns and create meaningful reports,
  • Have excellent organisational skills and a self-starter personality,
  • Proficiency in German,
  • Proficiency in English.

What we offer
On our side, we offer...

  • a dynamic work environment fostering personal growth and development,
  • opportunities to work on exciting projects with leading global brands,
  • learning from Subject Matter Experts across all digital marketing disciplines,
  • flat hierarchies and short decision paths, being part of a young, dynamic, and international team,
  • exposure to disciplines beyond your own skill set,
  • a vibrant office space in Cape Town and a flexible work environment (hybrid work),
  • a competitive compensation package.

Are you interested?

We look forward to receiving your online application with a short resume.

Webrepublic is an equal opportunity employer. We encourage candidates from all backgrounds to apply. We will give preference to previously disadvantaged individuals.


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