Optometry Application Specialist

Represents, Details, Sells and Delivers primarily Generic products to Doctors, Specialists and Pharmacies.

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One of the conditions under the Protection of Personal Information Act 4 of 2013 (POPIA) provides that candidates have the right to be informed about the collection and use of their personal information,

In the course of your application: we may

• collect personal information that may be used to identify potential professional opportunities other than the job you have applied for but of which we think might be of interest to you.
• use your Personal Information to confirm references or background checks you have provided us.
• request your consent to participate in aptitude tests or recruitment assessments.

We also use your personal information to respond to your inquiries, to verify your information and to share information with you.

Your personal information will be securely stored by the Human Capital Department and it will be retained for a period of up to 12 months as of the closure of the application procedure if your application is unsuccessful, and in case of a successful application and you are hired, your data will be transferred to your personal employee file.

By applying for this position, you consent to us processing your personal information.

We reserve the right to make an appointment. If you have not heard from us within 30 (thirty) days of the closing date, please accept that your application was unsuccessful. Correspondence will be entered into only with shortlisted candidates.

Reporting to: National Sales Manager: Ophthalmology & Optometry

Job Purpose: Represents, Details, Sells and Delivers primarily Generic products to Doctors, Specialists and Pharmacies.

Required Learning:

Science / Optometry Degree or other relevant tertiary qualification

A minimum of 3 years sales experience in the Healthcare Industry

Experience selling surgical and capital equipment.

A strong sales background, with a proven track record of achieving targets.

Demonstrate ability to network and build relationships with key internal and external stakeholders

Computer literacy: MS Office (proficient in Excel, Word & Power Point)

A valid driver's license

Key Job Outputs:

Analyse competitor strategies and tactics and stay abreast of latest developments in the market and analyse market trends

Manage a sizable basket of Ophthalmology Diagnostics and Optometric Diagnostic equipment.

Maintain an in-depth understanding of all products and how each product is best used (in-house and international training will be provided) Keep up to date with product feature upgrades and improvements.

Develop, present and implement sales and marketing strategy

Meet or exceed defined territory sales objectives

Ensure healthy relationship with current and potential customers

Build a Sales Pipeline of potential customers and Orders for the Instruments Division and individual territory

Gather customer requirements to ensure customer satisfaction

Generate orders from customers

Maximise time spent with the customers by correct monthly call planning

Conduct trainings at pharmacies and implementation of related strategies.

Understanding company policy and procedures and ensure adherence thereto.

Complete expense claim sheets/online

Complete vehicle logbooks

Correct utilisation of customer relationship marketing

Maintaining customer relations in a cost-effective manner

Call rate and coverage achievement in a six-week cycle as per set standards.

Attend stipulated Congresses in Ophthalmology & Optometry fields. Adhere to company strategy and promotional messaging

Monitoring and control to ensure achievement of instrument sales objective.

Keeping abreast of all new software and hardware upgrades and informing customers of these upgrades in conjunction with Service Manager

Develop and manage key accounts/customers.

Achieve to agreed call rate by customer type.

Core Competencies:

Ability to work in a dynamic structure and ability to work under pressure.

Strong general computer literacy with intermediate skills in Microsoft Word, Excel and Outlook

Good organising skills.

Work independently, time management and planning skills.

Excellent coaching and facilitation skills.

Closing Date: 12 December 2025