Creative Strategist

1 week ago

Durban, South Africa Hirt & Carter Full time

**_CREATIVE STRATEGIST _**
**_185 SOLUTIONS _**

**_DURBAN
- **

**_CORE PURPOSE OF THE JOB: _**
Responsible for conceptualising retail marketing ideas, making evaluative judgements and developing creative
concepts for the Client.

**_KEY PERFORMANCE AREAS:_**
- Developing the shopper marketing strategy based on shopper insights
- Tailoring shopper marketing campaigns according to insights from consumers
- Overseeing beginning to end multi-channel shopper marketing campaigns
- Developing point of sale suites for use in store
- Project management of various marketing campaigns targeting customers
- Delivering activation plans that span the entire shopper journey
- Tracking and reporting results of various in store marketing campaigns
- Managing brand budgets and maximising return on investment

**_QUALIFICATIONS / EXPERIENCE:_**
- Relevant tertiary qualification with at least 5 years’ experience in a leadership role within a Creative

Department/Agency (exposure to advertising or marketing)
- Creative design experience and knowledge of the retail market is critical
- Sales ability and prior experience in presenting pitches to clients
- Advanced computer skills

**_BEHAVIOURS & ATTRIBUTES: _**
- Creative and influential
- Customer focused and flexible
- Excellent presentation and relationship building skills
- Work with multiple projects and priorities
- Team player

The advert has minimum requirements listed.

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