Media Data Analyst

1 day ago

Cape Town, South Africa Dentsu Aegis Network Full time

Our new Media Data Analyst will develop analysis and reporting capabilities for all clients across all digital media touchpoints. The Media Data Analyst will also be responsible for managing, cleaning, and sourcing data; building and maintaining data dashboards; and monitoring campaign performance. dentsu is looking for a person with an analytical mindset and keen attention to detail, who will play a critical role in helping dentsu teams and clients make better-informed decisions based on data.

Job Title:
Media Data Analyst

**Job Description**:
Key responsibilities:

- Analysing and understanding project objectives.
- Turning measurement frameworks into dashboards.
- Data visualisation.
- Building dashboards (using tools such as Google Looker Studio and Power BI).
- Gathering and documenting data requirements.
- Driving data integration and quality.
- Monitoring and maintaining dashboards and resolving issues.
- Advising on data collection and developing data collection plans.
- Obtaining and incorporating internal and external benchmark data into reports and analyses for comparison purposes.
- Staying up to date on industry trends, emerging technologies, and best practices in data analysis.

**Requirements**:

- Has 3-5 years of experience working in a similar role.
- Has a degree or relevant qualification in data analytics.
- Has experience in social analytics tools as well as web analytics and analytics tools, such as Google Analytics, Adobe Analytics, and Google Tag Manager.
- Is proficient in data visualisation tools, such as Looker Studio, Tableau, Power BI, or similar.
- Possesses excellent communication skills, both verbally and in writing.
- Has experience in, and knowledge of paid media.
- Has proven professional experience as a Data Analyst.
- Possesses strong analytical skills, with the ability to collect, organise, analyse and interpret large amounts of information with attention to detail and accuracy.
- Can build reports and present findings.
- Is knowledgeable of relevant and emerging analytics and data tools.
- Is a team player and open to collaboration and learning.

**Location**:
Cape Town

Brand:
Full Circle Media

Time Type:
Full time

Contract Type:
Permanent

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