Social Media Manager

2 weeks ago

Cape Town, South Africa The Red Fox Full time

**The Company**:The Red Fox

**Role Name**: Social Media Manager

**Location**: Cape Town

**Hours of work**: Monday to Friday 9:00am - 17:00pm

**Role summary**

The Red Fox, an enterprising contributor in the sports betting industry, provides targeted marketing and operational support for two unique brands. With one brand enjoying established success and the other a burgeoning player in the sector, we are expanding our professional ensemble. We are currently looking for a creative and dedicated Social Media Manager to oversee our clients' social media channels, ensuring engaging, consistent, and effective online presence.

**Requirements**:

- A bachelor's degree in Marketing, Communications, or a related field.
- Proven experience as a Social Media Manager or a similar role within the sports betting or related industry.
- Proficiency with multiple social media platforms, with a deep understanding of each platform's specific nuances and user base.
- Excellent content creation skills, with a portfolio of work demonstrating your ability to convert ideas into powerful and engaging messaging.
- Strong knowledge of social media analytics, with the ability to derive actionable insights from complex data.
- Exceptional communication skills and the ability to engage with various audiences.
- Ability to work autonomously and as part of a team, managing multiple projects in a fast-paced environment.

**Daily Responsibilities**
- Manage and oversee our clients' social media profiles and platforms (such as Facebook, Twitter, Instagram, LinkedIn, YouTube, etc.).
- Develop and implement social media strategies to align with business goals, working closely with our marketing team.
- Generate, edit, publish, and share engaging content daily (e.g., original text, photos, videos, and news) to build meaningful connections and encourage community interaction.
- Collaborate with the marketing and design teams to ensure all social media content aligns with our clients' brand identities and marketing strategies.
- Monitor, respond to, and facilitate online conversations with customers on our clients' social media platforms, fostering an active and engaged community.
- Create a social media content calendar and schedule posts in advance to ensure a consistent brand presence.
- Analyze social media performance and campaign data, providing regular reports to guide strategic decisions and enhance future performance.
- Stay up-to-date with the latest digital technologies and social media trends, implementing these insights into our social media strategy.

We are an equal opportunity employer and value diversity. All employment decisions are made based on qualifications, merit, and business needs.

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