Media Buyer

1 day ago

Cape Town, South Africa Bionic Talent Full time

**About the Client**:
Our client is an 8-figure coaching business specializing in e-commerce coaching offers. The company is focused on driving high-ticket program enrollments and increasing low-ticket purchases through strategic ad campaigns.

**About the role**:
Professional fluency in English is essential.

**What you’ll be doing**:

- Develop comprehensive media buying strategies aligned with business goals and target audience preferences.
- Conduct thorough market research and competitor analysis to identify opportunities and industry trends.
- Set up, launch, and monitor high-ticket and low-ticket ad campaigns on Facebook (Meta ads), Google, and YouTube (Google ads).
- Create ad copies, headlines, and visuals that resonate with target audiences and drive engagement.
- Manage VSL funnels on Facebook, low-ticket group funnels, webinars, message/DM ads, and various other ad types.
- Analyze campaign data to evaluate performance, identify areas for improvement, and make data-driven decisions.
- Generate regular reports outlining key metrics, trends, and insights to stakeholders.
- Manage advertising budgets effectively to ensure maximum return on investment.
- Monitor spending, adjust bids, and allocate resources based on campaign performance and objectives.
- Collaborate with cross-functional teams to integrate media buying with overall marketing campaigns.

**Who are we looking for?**
- Proven experience managing at least $50k-$100k/month in high-ticket/info/coaching ad spend.
- Strong analytical skills and proficiency in data analysis tools.
- Creative mindset with the ability to develop compelling ad creatives and messaging.
- Excellent communication and collaboration skills.
- Detail-oriented with the ability to manage multiple projects simultaneously.
- Fast learner who is open-minded about testing new strategies.
- Experience in copywriting, funnels, and CRO is a plus but not necessary.

**Position**: Media Buyer

**Remote Status**: Fully Remote

**Preferred Location**: Global

**Working Hours**: 9 am to 6 pm EST

**Holidays**: US Local Holidays

**Salary**: USD 1000 to USD 1400 per month + Performance Incentives

**Internal Job ID**: 0234

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