Software Product Manager

2 weeks ago

Cape Town, South Africa Higher Education Marketing Full time

**Higher Education Marketing** offers customized marketing solutions to education institutions around the world, including lead generation, SEO strategies, web design, social network strategies, content marketing, analytics, and a tailored CRM solution. Our clients include universities, business schools, language schools, career colleges, K-12 schools, and other organizations.

As part of our growth strategy, we are looking for a full-time Software Product Manager to join our team. This person will be responsible for helping to shape and execute our software strategy going forward (CRM, Application Portal, Student Information System).

**Responsibilities**:

- Working on the product positioning and marketing strategy for our Software.
- Working closely with the Director of IT Solutions and the development team to update the roadmap for software feature additions, based on market needs analyses.
- Managing software project scope by making trade-offs between competing software requirements, such as time vs. cost and software security vs. speed.
- Tracking progress against plan and resolving any variances as soon as they are identified.
- Preparing digital sales support materials for markets on several continents.
- Designing a process and sales funnel to sell the SIS solution from the web site and seeing to its integration.
- Developing a short-term and long-term sales funnel using various marketing tools and strategies.
- Conduct weekly software demos to potential customers.

**Required Competencies**
- Fluent in English (written and verbal)
- Fluent in French (written and verbal)
- 3+ years-experience in e-commerce, specifically in generating sales for software services.
- 3+ years of experience in software sales.
- 3+ years experience in online lead generation.
- 3+ years experience with CRM and Marketing Automation.
- 1+ year in software strategic planning
- Experience in digital advertising is an asset

**Job Types**: Full-time, Permanent

Pay: R26 000,00 - R33 000,00 per month

**Experience**:

- full-time software sales: 1 year (required)
- CRM and marketing automation: 2 years (required)
- software product management: 2 years (required)
- online lead generation: 2 years (required)

**Language**:

- English (required)
- French (preferred)

Application Deadline: 2024/09/14
Expected Start Date: 2024/10/28

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