Junior Social Media Manager

2 weeks ago

Cape Town, South Africa Dentsu Aegis Network Full time

Job Title:
Junior Social Media Manager

**Job Description**:
Key responsibilities:
Strategy and content creation:

- Stay abreast of current social media trends and technologies and constantly seek opportunities to build brands’ social media presence, proactively initiating solutions based on platform and audience trends
- Pro-actively look for tactical opportunities that align with brands
- Create lo-fi video content, such behind-the-scenes magazine shoots
- Write on-message content for all social platforms, ensuring all copy is delivered within stipulated deadlines and to a high standard
- Brief designers and work collaboratively with art director to ensure social media best practice is applied to all creative assets
- Consult with internal teams on social media best practice, in particular with editors and designers in order to:

- Provide effective solutions for content optimisation
- Create world-class content that’s informative and appealing
- Mentor junior copywriters and interns on how best to write for and
- use various social media platforms

Community management:

- Oversee and grow social communities and user-generated content elements
- Schedule and publish posts accurately and timeously
- Ensure customer queries are responded to within escalation protocols, turning customer comments into conversation

Reporting and analytics:

- Compile and analyse social media reports, using native tools and paid-for platforms, and report back with actionable, tangible results and insights to client, partners and internal teams
- Ensure that the social media platforms are meeting and exceeding KPIs
- Look for new opportunities continually improve and grow
- Liaise with relevant suppliers and partners, including building and maintaining close relationships with paid media agencies

**Location**:
Cape Town

Brand:
Dentsu Creative

Time Type:
Full time

Contract Type:
Permanent

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