Technical Advisor: Fruit, Veg

4 days ago

Gauteng, South Africa UPL ltd Full time

**Technical Advisor: Fruit, Veg & Metalosates**:

- Job Id: 4641- City: POMONA GAUTENG, Gauteng, South Africa- Department: Marketing- Function: Sales, Marketing and Alliance- Employee Type: Permanent Full Time- Seniority Level: Not Applicable- Description:
**Area**

**Responsibility**

**Weightage**

**% of Time Spent**
Business Development
Distributor and Distributor representative marketing and technical support.
Service the Distributor and Distributor representative and create marketing oppertunities with each in the area.
Drive marketing and sales, in conjunction with the UPL regional Commercial Manager, to achieve allocated budget.
- Business development responsibility, drive business support initiatives to reach budget in the region - Innovative Solutions (Bio-stimulant, & Selected Strategic Products).
- Contribute to training programs and product presentations of UPL sales team, distributors and agents.
- Contribute to demonstration trials plan definition & drive trial implementation in the region.
- Execute collect and present data from demonstration trials.
- Contribute to key account approach development
- customer data base with key promotion activities.
- Commercial trial work on all new Bio-stimulants biological remedies and crop monitoring systems.
- Develop, maintain and advance digital crop monitoring systems and programs within company strategic plan.(Satellite, drones, weather stations etcetera)
- Contribute to agent service & technical support.
- Utilise relevant commercial and /or demonstration trial locations as marketing/demo days.
- All of the above in full coordination with the Regional Business Manager
65%
Country Marketing and Portfolio Management
Up to date knowledge of the markets and products
Contribute to portfolio positioning strategy & continuous improvement in terms of value proposition statement
Contribute to product training presentations & promotion materials
Contribute to product launch planning & drive execution in his region
Contribute to future portfolio strategy by identifying & suggesting new market opportunities
Contribute to product pricing strategy including competitive analysis & differentiation in his region
15%
Development
- Recommendation on continuous improvement of current labels.
- Identifying new uses for current products.
10%
Content
Content creation - Create content for marketing activities such as social media, brochures, trial results booklets, digital platforms etc.
10%

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