SEO Specialist

6 days ago

Cape Town, South Africa ABC Worldwide Full time

**Urgently in need of a SEO Specialist**

As a SEO Specialist your responsibilities will include, but will not be limited to:
We’re seeking a digital native and SEO expert who has completed:
? Bachelor's degree in marketing, communications, journalism IT/computer
science or related or 3 years solid experience
? Proficient in Google Analytics (certification a plus)
? Google Adwords (one or more of the adwords certifications)
? Additional SEO courses through a major online learning platforms would
be advantageous
The specific responsibilities will include, but will not be limited to:
? Successful planning, delivery and measurement of all SEO related projects
? Manage SEO tasks and ensuring they meet deadlines
? Contribute towards the SEO strategy on a weekly/monthly/quarterly/yearly
basis
? Increase organic traffic (overall and/or specific web campaigns, depending
on priorities)
? Increase organic enquiries (overall and/or specific web campaigns,
depending on priorities)
? Increase organic conversion rate (overall and/or specific web campaigns,
depending on priorities)
Drive strategies that will increase organic revenue
? Successfully collaborate with and action technical SEO issues
? Ensure SEO is implemented for all relevant sub-brands
? Keeping ClickUp (task management tool) updated and ensuring the SEO
team complete all tasks in this tool
? Attend weekly/biweekly web dev scrums, sprint planning and
retrospectives
? Communicating with the Head of Marketing about team performance,
project updates, etc.

**Requirements**:
Our ideal SEO Specialist will possess:
? Strong technical SEO knowledge and experience, especially working on
big websites
? Strong analytics Interpretation skills
? Strong project management skills
? Strong task prioritisation
? Strong communication and reporting skills
? Strong analytics skills (Google Analytics, Google Search Console, Google
Data Studio, SEO related tools, etc)
? Good working knowledge of other digital marketing mix e.g. Social Media,
Content, PPC, Referral, Affiliate, UX
? Intermediate HTML Skills
? Strong competitor and website analysis skills
? Strong understanding of Google’s algorithms
? Strong understanding of SEO best practices

? Understanding of how other channels impact SEO
? Knowledge of agile methodology

Send your CV to James Knoll

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