Strategic Marketer

3 days ago

Piet Retief, South Africa TWK Agri Full time

TWK Agri has the following vacancy available: Strategic Marketer & Client Relations Specialist within the Financial Services division at Piet Retief, Mpumalanga.

**Job Summary**
This role involves leading strategic marketing initiatives and elevate client engagement across our Financial Services division. This newly created role blends high-level marketing strategy with hands-on relationship management, offering a unique opportunity to shape the future of our brand and client experience.

**Responsibilities and Duties**
- Develop and implement marketing strategies for the Insurance Group and individual JR portfolios
- Design onboarding and engagement strategies for potential BEE brokers
- Lead multi-channel campaigns to promote insurance products and systems
- Drive lead generation and customer engagement across insurance sectors
- Manage social media marketing, content creation, and performance analytics
- Coordinate events, expos, sponsorships, and social functions
- Oversee website management and digital growth in collaboration with Corporate Marketing
- Prepare and manage the marketing budget and assess ROI
- Lead brand positioning, rebranding efforts, and document standardisation in collaboration with Corporate Marketing
- Ensure compliance with legal and regulatory marketing standards
- Analyse customer feedback and implement service improvements
- Support customer education through newsletters, guides, and webinars
- Manage Welverdiend Guesthouse and Pot & Plant operations
- Contribute to employee soft skills training and development
- Build and maintain stakeholder relationships

**Qualifications and Skills**
- Bachelor’s degree in Marketing, Communications, or a related field (Honours degree would be advantageous)
- 10+ years’ experience in strategic marketing and client relations
- Minimum 5 years in a senior management or leadership role
- Strong project management, analytical, and interpersonal skills
- Bilingual (Afrikaans & English) with excellent communication abilities
- Valid Driver’s License (Code 08)

Take the next step in your career with TWK Agri, a trusted leader in agriculture and beyond.
- _The company can expire job adverts at any time at their own discretion._

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