Student Advisor

6 days ago


Johannesburg, South Africa Richfield Graduate Institute of Technology Full time

**Sales Student Advisor**

The role of the Student Sales Advisor is to develop and maintain excellent relations with potential new students, with the key focus on increasing student intake. This is achieved through proactive and reactive communication with potential students via multiple channels using leads generated through various marketing campaigns and databases.

**Key Responsibilities**
- Deliver prepared sales scripts to persuade potential customers to purchase educational products or services
- Describe educational programs, courses, and services in detail
- Respond to questions about admission requirements, tuition fees, and course content
- Obtain and verify customer information for enrollment processes
- Identify and qualify possible customer leads
- Maintain accurate records of telephonic interactions, orders, and accounts
- Follow up on initial contacts to nurture leads through the sales funnel
- Achieve individual and team sales targets
- Conduct needs assessments to match students with appropriate programs
- School Marketing - Generating leads from high schools through effective lead generation strategies

**Inbound Communication**
- Answer phones professionally and promptly
- Respond to customer inquiries in a timely manner
- Provide comprehensive information about educational products and services
- Route calls to appropriate resources or departments when necessary
- Update existing databases with modifications, changes, and current status of customers or prospective students
- Achieve minimum registrations for each campaign
- Capture and analyze survey data
- Maintain appropriate schedules of calls made and subsequent registrations**Outbound Communication**
- Follow up with leads generated from various marketing initiatives
- Conduct phone interviews to pre-screen applicants when required
- Provide personalized program recommendations based on student interests and qualifications

**Administration and Support**
- Greet clients and visitors professionally at all levels of seniority
- Provide individualized, high-standard customer service
- Build interest in the educational products and services offered by the institution
- Handle customer interactions face-to-face, electronically, or via telephone
- Identify trends in customer inquiries and provide feedback for process improvement
- Propose solutions for enhancing customer experience and streamlining enrollment processes
- Successfully manage and prioritize multiple inquiries simultaneously
- Maintain up-to-date knowledge of program offerings, admission requirements, and institutional policies

**Data Management and Reporting**
- Perform accurate data entry and maintenance of customer/potential customer databases
- Generate regular reports on call metrics, conversion rates, and enrollment statistics
- Analyze data to identify trends and opportunities for improving recruitment strategies
- Ensure compliance with data protection regulations and institutional privacy policies

**Professional Development**
- Stay informed about institution trends and competitors' offerings
- Attend relevant workshops and training sessions to enhance sales and customer service skills
- Continuously improve product knowledge and understanding of the education sector

**Qualifications**
- Diploma/ degree
- Previous experience in sales, customer service, or higher education recruitment is a plus
- Valid Driver licence
- Excellent communication and interpersonal skills
- Strong ability to multitask and work in a fast-paced environment
- Goal-oriented with a proven track record of meeting or exceeding targets
- Ability to work flexible hours, including some evenings and weekends as required

**Experience**:

- Sales and Marketing: 1 year (preferred)


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