Category Brand Manager, Marketing
1 week ago
Bachelors degree in marketing or equivalent
- 2+ years of professional non-internship marketing experience
It is an exciting time to be part of a team that will continue to innovate to bring value, convenience, and delight to our customers in South Africa.
Key job responsibilities
- Identify and implement process improvements and opportunities for innovation and simplification in planograms and merchandising.
- Manage creative development and delivery of marketing assets
- Collaborate with creative lead on creative assets, providing creative direction and feedback to agency teams to ensure alignment with campaign goals and objectives.
- Develop, execute and maintain the planogram program across multiple categories.
- Own goals and performance metrics for campaigns; monitor regularly to understand effectiveness of strategy and creative, making recommendations for continuous improvement through post campaign analysis and reporting.
- Collaborate with internal teams and brands to drive test and learn campaign mechanics.
- Conduct in-depth analyses on site initiatives.
- Develop the category’s style guidelines, merchandising calendar, promotions.
- Experience in e-commerce, start ups, advertising, commercial
- Experience in marketing or marketing research
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