Retoucher
3 days ago
Hogarth is the Global Content Experience Company. Part of WPP, Hogarth partners with one in every two of the world's top 100 brands including Coca-Cola, Ford, Rolex, Nestlé, Mondelez and Dyson. With a breadth of experience across an extensive range of sectors, Hogarth offers the unrivaled ability to deliver relevant, engaging, and measurable content across all channels and media - both established and emerging. The number of channels at our fingertips; the need for speed; and the drive for mass personalisation, all mean that brands need different solutions. Our global team of over 7,500 craft and technology experts brings together creative, production and innovation to help clients navigate this exciting and ever-changing world of today's content experience.
- WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. _Working at WPP means being part of a global network of more than 100,000 talented people dedicated to doing extraordinary work for our clients. We operate in over 100 countries, with corporate headquarters in New York, London and Singapore._ WPP is a world leader in marketing services, with deep AI, data and technology capabilities, global presence and unrivalled creative talent. Our clients include many of the biggest companies and advertisers in the world, including approximately 300 of the Fortune Global 500. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow._
**A Hybrid working model**
- We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process._
**What does a Retoucher do at Hogarth?**
The Retoucher will be responsible for the high-quality post-production of digital images, ensuring they meet brand standards, creative vision, and technical specifications. This role requires a keen eye for detail, a strong understanding of color theory, composition, and advanced proficiency in image manipulation software. The Retoucher will work closely with photographers, art directors, and other creative team members to deliver visually compelling assets for various platforms including e-commerce, marketing campaigns, social media, and print.
**Requirements**:
- **Image Enhancement & Manipulation**:
- Perform advanced retouching techniques including skin retouching (non-destructive), color correction, exposure adjustments, sharpening, noise reduction, and object removal/addition.
- Ensure consistency in color, tone, and overall aesthetic across all images within a series or campaign.
- Clean up product shots, remove dust/scratches, and ensure accurate representation of materials and textures.
- Perform compositing, masking, and complex selections as needed.
- Maintain and enhance image quality for various output formats (web, print, social).
- **Quality Assurance & Brand Consistency**:
- Adhere strictly to brand guidelines, style guides, and technical specifications for all retouched images.
- Conduct thorough quality checks to ensure accuracy, consistency, and artistic integrity before final delivery.
- Collaborate with Art Directors and Photographers to understand the creative vision and execute it effectively.
- **Workflow & Efficiency**:
- Manage and prioritize a high volume of images and projects within tight deadlines.
- Organize and maintain digital asset libraries, ensuring proper naming conventions and file management.
- Optimize workflows and processes to improve efficiency without compromising quality.
- Provide feedback to photographers on image capture quality to improve post-production efficiency.
- **Collaboration & Communication**:
- Communicate effectively with team members regarding project status, challenges, and solutions.
- Actively participate in creative reviews and provide constructive input.
- Stay updated with industry trends, software advancements, and best practices in retouching.
**Qualifications**:
- **Education**: Bachelor's degree in Photography, Graphic Design, Visual Arts, or a related field preferred, or equivalent practical experience.
- **Experience**:
- Professional experience as a Retoucher, preferably in [e-commerce, fashion, beauty, advertising, product photography, etc.].
- **Technical Skills**:
- **Expert proficiency in Adobe Photoshop** (layers, masks, smart objects, actions, non-destructive workflows).
- Strong proficiency in Adobe Lightroom or Capture One for color correction and raw image processing.
- Understanding of color management principles and ICC profiles.
- Knowledge of different file formats (JPEG, TI
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