Content Optimization Specialist

5 days ago


Cape Town, Western Cape, South Africa Zeal HR Full time
Job Summary

We are seeking a highly skilled Content Optimization Specialist to join our team at Zeal HR. As a key member of our content strategy team, you will be responsible for analyzing and optimizing content across multiple e-commerce platforms, ensuring it meets brand guidelines and business objectives.

The ideal candidate will have 3+ years of experience in content management for e-commerce platform sales, with a proven track record of success in managing a team and overseeing the quality of content. They will also possess excellent analytical and problem-solving skills, with the ability to identify areas for improvement and implement data-driven solutions.

In this role, you will analyze content performance metrics (e.g., CTR, conversion rate, SEO rankings) and provide actionable insights to improve content effectiveness. You will also develop and implement content optimization strategies, working closely with cross-functional teams to ensure alignment with brand goals and business objectives.

Key Responsibilities:

  • Analyze content performance metrics (e.g., CTR, conversion rate, SEO rankings) and provide actionable insights to improve content effectiveness.
  • Develop and implement content optimization strategies, working closely with cross-functional teams.
  • Collaborate with the content strategy team to ensure content aligns with brand goals and business objectives.
Requirements
  • 3+ years of experience in content management for e-commerce platform sales.
  • Proven track record of success in managing a team and overseeing the quality of content.
  • Excellent analytical and problem-solving skills, with the ability to identify areas for improvement and implement data-driven solutions.


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