Search Engine Optimization Manager
4 days ago
We are looking for a talented Search Engine Optimization Manager to join our team in Cape Town or Nairobi. As a leading digital marketing agency in Africa, we're constantly innovating and pushing the boundaries of SEO.
This role involves supporting our customers' organic online growth through advanced SEO strategies. The ideal candidate will be detail-oriented, possess excellent data analysis skills, and have the ability to juggle multiple tasks efficiently.
Key Responsibilities:- Conduct keyword research and create content briefs to drive content-optimized SEO strategies.
- Write and edit content using AI tools while ensuring quality and search engine compliance.
- Execute backlink outreach campaigns to improve our clients' domain authority and rankings.
- Perform regular Technical SEO checks and guide our clients through the implementation of recommendations.
- Be a primary SEO point of contact with our clients, providing regular project status and performance updates.
- Shape the future of SEO in Africa with us, by developing our AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) capabilities.
- You already have 2+ years of SEO experience: you have already been working at an agency or directly with large brands on complex SEO projects, including SEO localization, working with custom code (no CMS) and delivering extensive SEO audits.
- You can drive conversations with developers: you ideally have past developer experience, can work with frontend and backend developers, understand how a CMS works, and can easily read HTML and CSS.
- You're a data nerd: you have a scientific mindset and are excited about finding the truth in numbers, refining your strategies based on what analytics say and digging into measurement topics with our clients to help them get SEO reports that represent business reality.
- You are opinionated: sticking to your beliefs is important when implementing bold strategies. Under supervision of our Senior SEO Specialist, we'll expect you to research and find solutions to challenges, expose your technical solutions to the team and be confident in front of our clients to convince them your approach is the right one.
- You're a great communicator: you have an excellent command of written and verbal English, with the ability to clearly articulate ideas and feedback to a varied audience (customers & team members) spanning across Nigeria, Kenya, and South Africa. You are comfortable speaking in front of a large audience.
- You are flexible: you are willing to adapt to changing priorities and work in a fast-paced environment. You may be required to travel domestically or to our key international markets.
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