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Employment Advertising Specialist

1 week ago

Cape Town, Western Cape, South Africa Boldr Full time

About Us

Boldr is committed to delivering world-class client experiences while creating access to dignified, meaningful work in communities worldwide.

We value diversity and inclusion, and our global team is united by a shared desire to make a positive impact. We employ over 1,000 team members across five countries and aim to expand our reach to 5,000 people by 2027.

Your Role

As a Digital Marketing Strategist/Digital Advertising Specialist, you will focus on managing and optimizing employment ad campaigns across various social media platforms and Google Ads.

You will have a strong understanding of digital advertising, a creative mindset for crafting compelling campaigns, and the ability to analyze performance data to ensure optimal results.

Your role is crucial to maintaining operational excellence and driving impactful marketing results.

Responsibilities

  • Create, manage, and optimize employment advertising campaigns on platforms such as Google Ads, Facebook, Instagram, and LinkedIn.
  • Collaborate with clients to understand their needs and utilize provided media assets effectively.
  • Develop engaging ad copy and headlines when needed to enhance campaign performance.
  • Leverage data analytics to assess the performance of campaigns and provide performance reports with actionable insights.

What We're Looking For

  • A critical thinker with exceptional attention to detail.
  • Strong analytical skills with the ability to interpret performance data and adjust strategies accordingly.
  • Familiarity with tools such as Google Ads Manager, Facebook Ads Manager, and Google Analytics.