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Category Growth Professional

2 weeks ago


Johannesburg, Gauteng, South Africa Unilever Full time

We are seeking a skilled professional to join our Unilever team as a Customer Strategy Specialist. This role involves leading market plan execution and driving category growth in local markets.

About Our Business

At Unilever, we believe that doing business the right way drives superior performance. We operate in over 190 countries and have 3.4 billion people using our products every day. Our purpose is to make sustainable living commonplace, and we achieve this through our inclusive, collaborative, and flexible working environment.

Job Purpose
  • Lead in Market Plan execution (Aligned to BU Strategy)
  • Localises Category Growth Strategy
  • Executes strategically aligned Commercial Plan in Market
  • Decides Channel/Customer Prioritisation in Market and deploys Budget accordingly.
Key Responsibilities
  • Category Growth Strategies: Localise (Develop and deploy) CGS at channel and customer level, work closely with Brand, CMI, NRM, Shopper Marketing to build Customer sell-in.
  • Innovation: Define national innovation & launch plan to channels/customers. D4C/D4R: executes locally AND integrates upstream into BU.
  • Targets and Budgets: Tracking USG targets and investment to deliver BG strat by channel and customer.
  • Pricing and promotions, Mix: Own Pricing & Promo strategy. NRM: Ownership of L4 and L5.
Requirements
  • Minimum 2 years experience in Marketing or Sales in FMCG industry.
  • BComm degree (preferably in Marketing, Business Administration, Financial majors).
  • Strong Excel skills.
  • Demonstrated cross-functional team collaboration.
  • Strong demonstrated insight & analytical skills.