Digital Business Analyst

4 days ago


Umhlanga, KwaZulu-Natal, South Africa iKhokha Full time
Key Responsibilities

The successful candidate will have a range of key responsibilities, including:

  • Evaluate product performance using analytics platforms such as Mixpanel to gain insights into consumer behaviour and product usage.
  • Utilise data to inform and suggest product development and optimisation strategies.
  • Work alongside cross-functional teams to integrate analytics insights into broader product strategies and communicate findings through compelling data storytelling.

The ideal candidate will have a strong understanding of how data can drive business decisions, with experience in performing cohort analysis, user segmentation, and funnel analysis. They will also have a solid understanding of A/B testing methodologies and their application to product improvement and market alignment strategies.



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