Consumer Healthcare Ambassador
4 days ago
About IQVIA Argentina
We are a leading healthcare consulting firm dedicated to helping our clients succeed in the rapidly evolving pharmaceutical industry. Our team of experts is committed to providing innovative solutions that drive business growth and revenue.
Key Accountabilities:
- To drive meaningful engagement with healthcare professionals, utilizing a variety of engagement channels, including face-to-face calls, remote calls, Veeva emails, webinars, and online/offline resources.
- To conduct in-depth and informative expert detailing sessions with HCPs to effectively present our client's brands, clinical data, therapeutic benefits, and unique selling points.
- To recruit experts to our client's digital channels to enable value-added services through digital communication (e-consent approvals, HHP registrations, etc.).
- To guide HCPs in accessing and effectively utilizing available resources for patient communications and actions on the HHP.
- To motivate HCPs to participate in self-learning medical modules for Continuous Medical Education (CME) to enhance their knowledge about our client's brands.
- To deliver in-call quality on a consistent basis, measured through field visit assessments, expert performance tracking, and VOC surveys as indicators.
- To foster relationships with HCPs in your assigned territory through meaningful interactions and discussions about their needs and preferences.
- To ensure effective distribution of medical samples to HCPs, facilitating patient trial and potential conversion to purchase.
- To monitor and achieve strategic expert performance indicators (KPIs) such as Average Weekly Recommendations (AWR), Brand Recommended Most Often (BRMO), and Share of Recommendations (SoR) to measure conversion success.
- To meet or exceed territory sales targets contributing to overall company growth and revenue.
Requirements:
- Educational Background: Bachelor's degree in a relevant field. Additional qualifications or certifications in sales or marketing are advantageous.
- Product Knowledge: Thorough understanding of pharmaceutical products, therapeutic areas, and clinical data presented.
- Communication Skills: Excellent communication skills to convey complex medical information effectively to HCPs and adapt communication to individual preferences.
- Digital Proficiency: Familiarity with digital tools, CRM systems (e.g., Veeva), and online communication platforms.
- Sales Experience: Prior experience in pharmaceutical sales or related roles, with a successful track record of achieving sales targets.
- Time Management: Organizational skills to manage multiple engagement channels and activities efficiently.
- Analytical Skills: Capability to analyse sales data, KPIs, and performance metrics to drive strategy adjustments.
- Compliance Awareness: Knowledge of pharmaceutical regulations and ethical guidelines in interactions with HCPs.
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