Marketing Innovation Specialist

1 month ago


Johannesburg, Gauteng, South Africa International Flavors & Fragrances Full time
Overview

At International Flavors & Fragrances, we are passionate about delivering exceptional customer experiences that drive business growth. Our team is committed to leveraging the power of trends, consumer insights, and innovation to shape the strategic story and engagement with customers.

Job Description

We are seeking a highly skilled Marketing Innovation Specialist to join our team. In this role, you will be responsible for identifying main trends driving growth in food and beverage categories, analyzing market dynamics, and developing compelling customer content to grow, retain, and defend our business.

Key Responsibilities
  • Trend Analysis: Identify key trends driving growth in food and beverage categories via tools like Mintel, Euromonitor, secondary reports, etc.
  • Concept Development: Support customers in their new product development journey by utilizing category trends and consumer insights to ideate and suggest relevant food and beverage concepts.
  • Strategic Alignment: Link market and consumer dynamics with IFF's portfolio strengths to identify business opportunities.
  • Client Presentations: Prepare and present comprehensive presentations for customers, showcasing trends, consumer insights, and proposing innovative product concepts.
Requirements
  • Minimum 2 years of experience in marketing, preferably B2B within food and beverage manufacturing.
  • Bachelor's degree in marketing or equivalent.
  • Advanced skills in Microsoft365, particularly Excel and PowerPoint.
  • Basic Graphic Design skills.
What We Offer

As a Marketing Innovation Specialist at International Flavors & Fragrances, you will enjoy a competitive salary range of $80,000 - $110,000 per annum, depending on your location and experience. Our company offers a dynamic work environment, opportunities for professional growth, and a collaborative team culture.

About Us

We value diversity, equity, and inclusion, and strive to create an inclusive workplace where every colleague can bring their authentic self to work. At IFF, we believe that our uniqueness unleashes potential, and we celebrate the mosaic of ethnicity, national origin, race, age, sex, veteran status, religion, gender identity & expression, sexual orientation, and disability.



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