Data Insights Analyst
3 days ago
We're Sherbet Agency, a leading digital marketing agency driving impactful campaigns for clients across various industries.
This role is designed for someone who excels in analytics, provides research-based solutions, and thrives in a multifaceted position encompassing client engagement and executive support.
About the Position:
- Collaborate with clients and Account Managers to identify key business and marketing objectives and challenges.
- Develop and implement data-driven strategies to inform key digital marketing decisions.
- Lead the design and execution of paid advertising campaigns across digital channels.
- Deliver high-quality reports highlighting key challenges and recommending actionable solutions.
- Establish clear research methodologies to extract and benchmark data, documenting findings and recommendations.
- Present insights and recommendations to Management and clients as needed.
- Monitor industry trends and opportunities to enhance the company's digital presence.
- Curate industry market intelligence, developing a knowledge base of key insights.
- Collaborate with Management and Account Managers to ensure successful execution of digital marketing strategies.
Essential Skills:
- Minimum 3 years' experience in research, including online research using META, Google AdWords, Google Trends, Social Media Insights, and related tools.
- Proven business acumen and ability to communicate effectively with clients at an executive level.
- Excellent organisational skills, proactive attitude, and ability to work independently.
- Effective communication skills, both written and verbal.
- Strong analytical and problem-solving capabilities.
- Proficiency in Microsoft Office Suite and comfort with online project management tools and digital platforms.
- High attention to detail, discretion, confidentiality, and flexibility to adapt to the evolving needs of a fast-growing organisation.
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