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Public Relations Specialist

3 weeks ago

Cape Town, Western Cape, South Africa Invision HR Full time

Invision HR is committed to delivering exceptional results for our clients, and we need a talented Media Relations Expert to help us achieve this goal. As an Account Manager - PR, you will play a crucial role in developing and executing strategic PR campaigns, building and maintaining relationships with key stakeholders, and generating high-quality PR materials.

About the Role:
  • You will serve as the primary point of contact for assigned clients, working closely with them to understand their goals, needs, and industry landscape.
  • You will develop and implement comprehensive PR strategies that align with clients' objectives, positioning them effectively in the media and public eye.
  • You will create and manage media relations, cultivating relationships with key journalists, editors, and influencers to secure media coverage across various channels.
  • You will generate compelling press releases, pitches, and other PR materials, ensuring accurate messaging and consistent brand representation.

We are looking for a seasoned professional with a Bachelor's degree in Public Relations, Communications, Marketing, or a related field, along with 5+ years of experience in PR account management or related roles. You should have strong written and verbal communication skills, a strategic thinker, and proficiency in using PR insight tools, media databases, and analytics platforms.