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Brand Development Manager

7 days ago

Durban, KwaZulu-Natal, South Africa Performability Recruitment Full time

We are seeking a seasoned marketer to lead our digital transformation and drive business growth through innovative marketing strategies.

About the Role

This is a unique opportunity to join a dynamic team and contribute to the development of a world-class marketing function. The successful candidate will be responsible for developing and executing a comprehensive marketing strategy that drives business results.

Key Objectives:
  1. To develop and implement a marketing strategy that aligns with the company's goals
  2. To build and maintain strong relationships with key stakeholders
  3. To manage and optimize digital marketing campaigns across multiple channels
  4. To analyze market trends and competitor activity to inform marketing decisions
Responsibilities:
  1. Developing and implementing marketing strategies
  2. Building and maintaining relationships with stakeholders
  3. Managing digital marketing campaigns
  4. Analyzing market trends and competitor activity
Requirements:
  1. Bachelor's degree in Marketing, Business, or related field
  2. 6-8 years of marketing experience, with at least 2 years in a leadership role
  3. Strong background in brand management, digital marketing, and strategic planning
  4. Proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop, AfterEffects)
  5. Expertise in SEO, Google Analytics, Google Ads, and social media marketing
  6. Experience managing B2B e-commerce platforms (advantageous)
  7. Excellent communication, leadership, and multitasking abilities
  8. Previous experience in a B2B wholesale or trade marketing environment is beneficial