Marketing Strategist in Sales Development
2 days ago
La Granson International is seeking a dynamic and results-driven Marketing Strategist in Sales Development. The ideal candidate will be responsible for developing and implementing marketing strategies that drive sales growth and revenue. They will work closely with the sales team to identify opportunities and develop targeted marketing campaigns to drive customer acquisition and retention.
The Sales Marketing Specialist will have primary responsibility for developing, executing, and measuring the success of marketing initiatives that support business objectives. This role requires a strategic thinker with a passion for marketing and sales, who can develop and execute successful marketing campaigns that drive sales growth.
Develop and execute marketing strategies to drive sales growth and revenue.
Collaborate with the sales team to identify target audiences and develop targeted marketing campaigns.
Create and manage marketing content, including product collateral, case studies, and sales presentations.
Plan and execute events, including trade shows, conferences, and webinars.
Conduct market research to identify trends and opportunities.
Analyze campaign performance and adjust strategies as needed to optimize results.
Cultivate relationships with cross-functional teams, including product, customer success, and finance, to ensure alignment on marketing initiatives.
Provide regular updates to the sales team on marketing initiatives and results.
Requirements:
Must have a Matric or equivalent degree.
0-2 years of experience in marketing.
Proven track record of developing and executing successful marketing campaigns that drive sales growth.
Excellent communication and interpersonal skills.
Strong analytical and problem-solving skills.
Proficient in Microsoft Office, Google Analytics, and social media platforms.
Able to work independently and as part of a team in a fast-paced environment.
Positive attitude and willingness to learn and take on new challenges.
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