Digital Advertising Executive
4 days ago
As a key member of our team, you will be responsible for maximising value from existing relationships with brands and sellers.
You will also be tasked with directly attracting new brands, agencies, and non-retail advertisers to invest in our advertising inventory.
This position requires the ability to initiate, design, and ensure implementation of group advertising campaigns.
You will target suppliers and sellers to offer additional value through group advertising options and customise group advertising campaigns for high-value clients.
A key focus area will be continuously contributing to the enhancement of our group rate card and pitch deck for standard campaigns.
You will obtain assets required for designers to implement campaigns and ensure all booked advertising campaigns are added to our marketing calendar (briefed into retail marketing managers) and executed effectively and on time.
The successful candidate will oversee billing and payment and campaign tracking reports, communicating outcomes to clients and building a campaign execution portfolio.
We seek an expert who can consistently meet and surpass advertising sales targets and leverage our innovations and insights to find, attract, and engage intended audiences to ensure that advertising campaigns meet the success criteria set by the client.
You will utilise a range of flexible pricing and buying models, including self-service, managed service, and programmatic ad buying to put solutions in place that will help businesses build brand awareness, increase product sales, and more.
We require someone who can act as a strategic partner to advertising clients and sell a broad range of advertising solutions that will ensure their business goals are met.
Key attributes required include excellent written and verbal communication skills, strong attention to detail and follow-through, excellent presentation skills, and excellent campaign proposal design and management skills.
The ideal candidate will have a bachelor's degree or advanced diploma, or at least 6 years of account management experience/exposure through projects or responsibilities.
Additionally, the candidate should have 3 years of experience in advertising sales (account management-individual contributor), experience in digital marketing, advertising, and/or external sales, a good understanding of the digital advertising landscape, and e-commerce experience is advantageous.
The environment we operate in is entrepreneurial, dynamic, smart, customer-centric, fun, and has the shared ambition of takealot.com being the leading e-commerce company in Africa.
We have fun, work hard, take ownership, work in teams to create solutions, and are always open to direct feedback/new ideas on where we can improve.
We seek Extraordinary Minds who are experts at doing, analytical, competitive, curious, not averse to risk, business smart, self-directed, thorough, user-focused, and able to communicate clearly and voice unpopular opinions.
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