Data-Driven Marketing Professional

7 days ago


Pretoria, Gauteng, South Africa Humankind Group Full time
About Us

At Humankind Group, we believe in delivering exceptional customer experiences. As a Data-Driven Marketing Professional, you will play a key role in achieving this goal by analyzing data and making informed decisions to drive customer retention, loyalty, and lifetime value.

You will have experience working in a marketing automation system, specifically in creating and executing customer campaigns to drive customer retention, loyalty, and lifetime value.

Main Responsibilities
  • Analyze data to make informed decisions to drive customer retention, loyalty, and lifetime value.
  • Create and execute customer campaigns to drive customer retention, loyalty, and lifetime value.
Requirements

Bachelor's Degree or equivalent in Marketing Management or Customer Relationship Management. Minimum of three to five years' hands-on marketing automation campaign management experience.

Previous role experience working with any marketing automation platform, e.g. SAS, Adobe or Salesforce. Specialist credential required. Digital design experience and or understanding of HTML coding.



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