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Brand Manager

3 weeks ago

East London, Eastern Cape, South Africa Work Africa Full time

Work Africa seeks a highly skilled Brand Manager to join our team in East London or Cape Town/Pretoria. The ideal candidate will have a Bachelor's degree in Marketing, Business Administration, Communications, or a related field and at least 2 years of experience in brand management.

Key Responsibilities:

  • Develop and implement marketing strategies aligned with the company's overall goals.
  • Conduct market research and analysis to maintain an in-depth understanding of the market, competitors, and consumer trends.
  • Manage the development and execution of marketing campaigns to bolster brand awareness and loyalty.
  • Oversee the production of advertisements, promotional materials, and marketing campaigns.
  • Collaborate with different departments to ensure a cohesive and effective market presence.

Job Requirements:

  • Proven experience in brand management, marketing, or a related field.
  • Strong understanding of marketing strategies, media channels, and branding.
  • Excellent communication, organizational, and leadership skills.
  • Advanced analytical and problem-solving skills.
  • Professional certification such as Certified Brand Manager (CBM) may be beneficial.

Salary: Highly negotiable.