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Digital Marketing Specialist

3 weeks ago

East London, Eastern Cape, South Africa Work Africa Full time

Job Description:

We are seeking a highly skilled Digital Marketing Specialist to join our team at Work Africa. The successful candidate will be responsible for managing our online presence, creating engaging content, and developing effective marketing strategies to drive business growth.

About the Role:

The Digital Marketing Specialist will be responsible for:

  • Developing and implementing digital marketing campaigns to raise brand awareness and drive sales
  • Creating high-quality visual content, including graphics, videos, and social media posts
  • Managing our social media presence across multiple platforms, including Facebook, Twitter, Instagram, and LinkedIn
  • Monitoring and analyzing website analytics to inform marketing decisions
  • Collaborating with cross-functional teams to develop integrated marketing campaigns

Requirements:

To be successful in this role, you will need:

  • A tertiary qualification in Graphic Design or Marketing
  • A minimum of 3 years working experience in Digital Marketing
  • Fully computer literate in MS Office (Excel, Word, Outlook)
  • Experience in graphic design software, such as Adobe Creative Cloud
  • Good working knowledge of digital marketing tools, including Google Analytics and social media advertising platforms

Working Hours and Location:

This is a full-time position, Monday to Friday, 07:45 to 17:15, with one Saturday morning per month. You will be based in East London.