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Brand Engagement Specialist
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The Digital Content Strategist plays a critical role in driving business results through the development and execution of a comprehensive digital content strategy. This includes creating high-quality, engaging content that resonates with target audiences, analyzing metrics to inform strategic decisions, and optimizing content performance.
Key Responsibilities- Develop and implement a digital content strategy that aligns with business objectives.
- Create high-quality, engaging content that resonates with target audiences.
- Monitor and analyze social media metrics to inform strategic decisions and optimize content performance.
- Collaborate with cross-functional teams to ensure seamless integration of digital content into overall marketing initiatives.
- Prioritize and manage multiple projects simultaneously, meeting deadlines and delivering results.
- 3-6 years of experience in digital marketing or a related field.
- Demonstrated expertise in creating engaging content, analyzing metrics, and optimizing digital performance.
- Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.
- Familiarity with social media platforms, including Facebook, Twitter, Instagram, and LinkedIn.
- Strong analytical and problem-solving skills, with the ability to interpret complex data and develop strategic recommendations.