Senior Marketing Strategist

2 days ago


Bloemfontein, Orange Free State, South Africa Crookes & Co. Full time

Crookes & Co. is seeking a highly skilled Senior Marketing Strategist to join our team. As a key member of our digital marketing department, you will be responsible for developing and executing comprehensive digital strategies that drive business growth and engagement.

About the Role:

  • Develop and implement strategic digital marketing plans aligned with business objectives.
  • Strategize, plan, execute, and optimize multi-channel campaigns across social media, search, email, and paid media.
  • Collaborate with cross-functional teams to ensure seamless execution and delivery.

Key Responsibilities:

  • Create and manage high-quality digital content that drives engagement and conversions.
  • Write compelling, brand-aligned copy for social media, websites, email campaigns, and paid media.
  • Manage social media accounts, including scheduling, posting, and responding to audience engagement.

Requirements:

  • +5 years of experience in digital marketing, preferably within an agency setting.
  • Bachelor's degree or diploma in Marketing, Digital Marketing, Communications, Business, Advertising, or a related field.
  • Extensive knowledge of digital advertising, SEO, content marketing, and email marketing.
  • Proficiency in Google Analytics, Google Ads, Google Tag Manager, Meta Business Suite and social media management and analytics tools.
  • Experience with marketing automation and CRM systems (Mailchimp, HubSpot or similar).

What We Offer:

  • A competitive salary and benefits package.
  • The opportunity to work with a dynamic and innovative team.
  • Ongoing training and professional development opportunities.


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