Market Development Specialist
7 days ago
We are seeking a skilled Trade Marketing Representative to join our team at HR Genie. In this role, you will be responsible for implementing a market-driven differentiated service that builds sustainable competitive advantage.
Your primary objective will be to develop strong relationships with outlet owners, drive weekly customer calls, and ensure accurate customer master data. You will also be responsible for promoting consistent purchasing from the Company, ensuring product availability, merchandising, promotions, pricing, and space in each outlet.
You will work closely with customers to ensure their needs are met, and you will be responsible for monitoring volumes by outlet to ensure 100% availability of key brands and packs. Additionally, you will manage stock rotation, execute selective merchandising implementation in consumption and purchase zones, and negotiate and execute interior and exterior price communication.
Key Accountabilities
- Develop and maintain strong relationships with outlet owners
- Drive weekly customer calls per outlet to build effective partnerships and resolve customer issues
- Ensure all current, correct customer master data captured onto Rapid Trade and is maintained
- Promote consistent purchasing from the Company
- Ensure product availability, merchandising, promotions, pricing, and space in each outlet
- Monitor volumes by outlet to ensure 100% availability of key brands and packs through forward planning
- Manage stock rotation to ensure 100% availability
- Negotiate and execute interior and exterior price communication; capture price priorities; ensure price point compliance and execute on the overall price and promotion campaigns throughout the year
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Enterprise Development Specialist
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