Marketing Strategy Director

6 days ago


Pretoria, Gauteng, South Africa Ad Talent Full time
About Us:

We are a premier private higher education institution dedicated to providing students with a world-class learning experience.

Job Overview:

We are seeking a highly motivated and experienced Marketing Manager to lead our marketing strategy and drive business growth.

Key Responsibilities:
  • Develop and implement a comprehensive marketing strategy to increase student numbers and brand awareness.
  • Manage the marketing team, provide guidance and mentorship to ensure they have the necessary skills to succeed.
  • Collaborate with the sales team to track marketing campaign effectiveness in driving leads and sales.
  • Analyse customer insights, consumer trends, competitor and market analysis to inform marketing decisions.
  • Strategically develop and execute external and internal marketing campaigns to drive business growth.
  • Oversee the development and maintenance of our website to ensure it is user-friendly and effective in communicating our message.
Requirements:
  • Relevant degree and qualifications.
  • Three+ years in a similar role or five+ years in a strategy and/or brand management role at an agency or in a marketing department.
  • Experience in the private education industry would be an advantage.
  • Excellent leadership and management skills.
  • A high level of communication, listening and negotiation skills.


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