Digital Content Writer

5 days ago


Randburg, Gauteng, South Africa Publicis Groupe Full time
About This Role
We are seeking an experienced Content Writer to join our team at Publicis Groupe. The ideal candidate will have a strong portfolio showcasing diverse writing samples and excellent command of the English language.

Key Responsibilities:
• Produce high-quality, original content for digital platforms, print materials, advertisements, and more.
• Conduct thorough research to understand clients' products/services, target audiences, and competitive landscape.
• Develop informed and effective writing strategies that meet client objectives.
• Review and edit copy for clarity, grammatical accuracy, and consistency, ensuring all content adheres to brand style guidelines.
• Implement feedback from stakeholders and make necessary revisions while maintaining quality standards.
• Integrate SEO best practices into digital content to enhance search engine visibility and drive organic traffic.
• Work closely with marketing, design, and strategy teams to ensure cohesive messaging and branding across all materials.
• Communicate effectively with clients, understanding their needs and conveying complex information in a clear, concise manner.

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