Consumer Behavior Analyst

7 days ago


Cape Town, Western Cape, South Africa Integration Resourcing Full time

About the Role

This Consumer Insights Manager position offers a unique opportunity to join a dynamic team in the FMCG industry. The successful candidate will be responsible for driving strategic consumer insights to inform the company's brand, portfolio, and innovation strategy within the South African market.

Key Responsibilities

  1. Oversee the rollout and embedding of a new consumer segmentation study, ensuring its integration into strategic planning and marketing activities.
  2. Collaborate on the development and execution of the portfolio and innovation strategy, providing insights on consumer trends and market dynamics.
  3. Leverage shopper intelligence to understand how consumer behaviour translates into purchasing decisions at key retail touchpoints.
  4. Utilize shopper insights to evaluate path-to-purchase dynamics, in-store behaviour, and category drivers that influence brand selection.

Requirements

  • 5+ years' experience in consumer insights with strong knowledge of consumer behaviour, trends, and attitudes.
  • Expertise in conducting strategic consumer research, brand health tracking, and segmentation studies.
  • Ability to lead and manage both long-term strategic projects and ad-hoc research studies.
  • Excellent communication skills with the ability to present insights clearly.
  • Strong collaboration skills, working with cross-functional teams and external partners.

  • Data Analyst Role

    4 days ago


    Cape Town, Western Cape, South Africa Circana Full time

    Circana, a leading advisor on consumer behavior, seeks a data analyst to join its team. The ideal candidate will have experience in data processing and analysis, as well as a passion for working with clients.As a data analyst at Circana, you will be responsible for building and maintaining databases, producing reports, and ensuring data accuracy. You will...


  • Cape Town, Western Cape, South Africa Circana, Llc. Full time

    Circana, LLC is the leading advisor on consumer behavior, providing clarity through advanced analytics and cross-industry data.We help almost 7 of the world's leading brands and retailers unlock business growth by understanding more about the complete consumer, the complete store, and the complete wallet.As a Junior Data Production Analyst, you will be part...


  • Cape Town, Western Cape, South Africa Circana Full time

    Circana is a leading advisor on the complexity of consumer behavior. Through unparalleled technology, advanced analytics, and deep expertise, we provide clarity that helps brands and retailers unlock business growth. As a Client Analyst, you will support the broader Client Delivery team in attaining high levels of client satisfaction by ensuring timely...

  • Data Analyst

    1 week ago


    Cape Town, Western Cape, South Africa Circana, LLC. Full time

    About CircanaCircana, LLC. is the leading advisor on consumer behavior, providing clarity through technology, analytics, data, and expertise to drive business growth for top brands and retailers.We seek passionate individuals who share our commitment to continuous learning and growth, diversity, equity, and inclusion.As a Client Analyst at Circana, you will...


  • Cape Town, Western Cape, South Africa Circana Full time

    Circana is a leading advisor on consumer behavior and is seeking a highly motivated and detail-oriented Junior Data Production Analyst to join its data production team.In this role, you will be responsible for assessing and processing data from various sources, following company standards, and ensuring accuracy and timeliness. You will work closely with the...

  • Client Analyst

    3 days ago


    Cape Town, Western Cape, South Africa Circana, LLC. Full time

    Client Analyst2 weeks ago Be among the first 25 applicantsGet AI-powered advice on this job and more exclusive features.Direct message the job poster from CircanaTalent Acquisition EMEA | Complexity into clarityLet's be unstoppable togetherCircana (formerly IRI and NPD) is the leading advisor on the complexity of consumer behavior. Through unparalleled...


  • Cape Town, Western Cape, South Africa Circana Full time

    Circana, a leading advisor on consumer behavior, seeks a skilled Junior Data Production Analyst to join our data production team.As part of this role, you will be responsible for assessing and processing data from various sources, following company standards, and ensuring accuracy and timeliness. You will work closely with the data input team to maintain...


  • Cape Town, Western Cape, South Africa Circana Full time

    Cape Town Head OfficeAintree ParkEfr 159928Cape Town, WC 7708, ZAFCircana (formerly IRI and NPD) is the leading advisor on the complexity of consumer behavior. Through unparalleled technology, advanced analytics, cross-industry data, and deep expertise, we provide clarity that helps almost 7,000 of the world's leading brands and retailers take action and...

  • Jr. Client Analyst

    4 days ago


    Cape Town, Western Cape, South Africa Circana Full time

    Circana (formerly IRI and NPD) is the leading advisor on the complexity of consumer behavior.Through unparalleled technology, advanced analytics, cross-industry data, and deep expertise, we provide clarity that helps almost 7 of the world's leading brands and retailers take action and unlock business growth.We understand more about the complete consumer, the...

  • Client Analyst

    1 week ago


    Cape Town, Western Cape, South Africa Circana Full time

    Cape Town Head OfficeAintree ParkEfr 159928Cape Town, WC 7708, ZAFCircana (formerly IRI and NPD) is the leading advisor on the complexity of consumer behavior. Through unparalleled technology, advanced analytics, cross-industry data, and deep expertise, we provide clarity that helps almost 7,000 of the world's leading brands and retailers take action and...


  • Cape Town, Western Cape, South Africa Circana Full time

    Circana provides innovative solutions for consumer behavior. As a Client Analyst, you will contribute to delivering exceptional results for our clients. Your key responsibilities will include:Main ResponsibilitiesEnsure timely delivery of databases and reports to clients.Collaborate with CPG teams to enhance system processes and standards.Develop and...


  • Cape Town, Western Cape, South Africa Trade On SA Full time

    Welcome to Trade On SA, a leading Fast Food brand in South Africa.We are seeking a highly skilled Business Intelligence Data Analyst to join our team at Head Office in Cape Town - Northern Suburbs. This exciting opportunity allows you to work with one of the biggest players in the FMCG industry, utilizing your expertise in data mining and reporting to drive...


  • Cape Town, Western Cape, South Africa Circana, LLC. Full time

    Junior Data Production Analyst at CircanaJoin to apply for the Junior Data Production Analyst at Circana role at Circana.Let's be unstoppable together Circana (formerly IRI and NPD) is the leading advisor on the complexity of consumer behavior. Through unparalleled technology, advanced analytics, cross-industry data, and deep expertise, we provide clarity...


  • Cape Town, Western Cape, South Africa Circana, Llc. Full time

    Junior Data Production Analyst at CircanaJoin to apply for the Junior Data Production Analyst at Circana role at Circana. Let's be unstoppable togetherCircana (formerly IRI and NPD) is the leading advisor on the complexity of consumer behavior.Through unparalleled technology, advanced analytics, cross-industry data, and deep expertise, we provide clarity...


  • Cape Town, Western Cape, South Africa Absa Group Full time

    About the RoleThis Senior Credit Analyst position is responsible for supporting the credit risk process by carrying out comprehensive and quality credit risk functions within the credit lifecycle. The role involves creating shared growth within the boundaries of internal policies and external regulations for SME Business clients.Credit Risk ManagementApply...


  • Cape Town, Western Cape, South Africa Clicks Group Limited Full time

    **Job Overview:**We are seeking a skilled Data Analyst to join our team at Clicks Group Limited. As a Data Analyst, you will be responsible for analyzing and interpreting complex data sets to inform business decisions.**Key Responsibilities:**Analyze customer purchasing behavior and preferences to identify trends and patterns.Develop and maintain databases...


  • Cape Town, Western Cape, South Africa Circana Full time

    Company OverviewCircana is the leading advisor on the complexity of consumer behavior, providing unparalleled technology, advanced analytics, cross-industry data, and deep expertise to over 7,000 of the world's leading brands and retailers. Our global commitment to diversity, equity, and inclusion enables us to unlock business growth by understanding more...


  • Cape Town, Western Cape, South Africa Circana Full time

    Circana is a leader in providing insights and solutions for consumer behavior. As a Client Analyst, you will play a critical role in delivering excellent service to our clients. Your responsibilities will include:Core ResponsibilitiesSupport the Client Delivery team in achieving high levels of client satisfaction.Develop and maintain strong relationships...

  • Financial Analyst

    4 days ago


    Cape Town, Western Cape, South Africa AVI Limited Full time

    At AVI Limited, we are seeking a highly skilled Financial Analyst to join our team. The successful candidate will be responsible for managing the company's debt portfolio, ensuring timely payments from customers, and resolving any queries or discrepancies.Key Responsibilities:Manage the credit risk of the company by analyzing customer creditworthiness and...


  • Cape Town, Western Cape, South Africa Tumaini Full time

    We are seeking an experienced Financial Services Analyst to join our team at Tumaini.In this role, you will assist in developing and implementing champion/challenger customer strategies that meet Board expectations.You will need to have a strong understanding of the credit life cycle and experience in consumer credit within a Credit Risk analytics...