Wordcraft Specialist
4 days ago
Johannesburg, Gauteng, South Africa
Publicis Groupe
Full time
We are seeking a highly skilled Wordcraft Specialist to join our team at Publicis Groupe. As a key member of our content creation team, you will play a vital role in crafting compelling and engaging content that resonates with target audiences across various platforms.
About the RoleIn this role, you will be responsible for producing high-quality, original written content for a range of mediums, including websites, social media, articles, emails, videos, and more.
Key Responsibilities:
- Develop and implement content strategies that meet client objectives and align with brand voice and messaging.
- Conduct thorough research to understand clients' products/services, target audiences, and competitive landscape.
- Review and edit copy for clarity, grammatical accuracy, and consistency, ensuring all content adheres to brand style guidelines.
- Integrate SEO best practices into digital content to enhance search engine visibility and drive organic traffic.
Requirements:
- Proven experience in a content writing or copywriting role, with a strong portfolio showcasing diverse writing samples.
- Excellent command of the English language, including grammar, punctuation, and style.
- Familiarity with SEO principles and experience in integrating them into web content.
- Strong organizational and time management skills, with the ability to manage multiple projects under tight deadlines.
We offer a dynamic work environment, opportunities for growth and development, and a competitive compensation package.