Social Media Coordinator
6 months ago
We are looking for someone who is passionate about social media to join our close-knit team and become a part of delivering quality 360 digital campaigns to be proud of.
From stand-alone social, influencer and content tactical initiatives, to fully integrated 360 digital campaigns - you will be working on some of the biggest, most loved brands in South Africa and beyond.
**Responsibilities**:
**Client Service**
- Establish and maintain relationships with clients.
- Manage creative briefs, client feedback and delivery of content.
- Coordinate with team, update status, manage deliverables and meet expectations.
- Set up, manage, conduct, and contact report on client presentations.
- When necessary, manage supplier and/or client billings.
**Content & Channel Planning**:
- Work closely with client & wider client service team.
- Conduct regular research to monitor clients, consumer, competitor, industry, and social landscape/trends activity.
- Create and manage clear communication plans for activity across platforms.
- Create and direct clients content calendars and social posting schedule with best practice in mind.
**Content & Channel Administration**:
- Assist and manage the production process of content on social jobs.
- Effective collaboration with creative, paid media and other relevant departments.
- Scheduling & deactivation of content across channels.
- Ensure effective searchability / tracking / tagging across content.
- Manage client’s creative content bible.
- Be an advanced user in all tech and tools relevant to your role.
- Ad hoc community management when required.
**Content & Channel Performance Management**:
- Work closely with Strategy department to ensure effective integration of efforts.
- Assist with Channel, Content, Campaign and Health Audits / Reporting
- Assist with Benchmark, Review, Live Listening and ROI Reporting
- Daily performance checks & escalations/recommendations
- Manage Creative Identity of Channel, Content, Templates and Spec sheets.
**Department Integration**:
Establish and maintain relationships and/or partnerships with key leverage points that affect social media strategy, management and/or implementation. You’ll need to be able to collaborate and partner in any relevant instances.
This is including but not limited to:
- In-House Departments
- Social Media Platforms
- Paid Media Agencies and/or Publishers
- Influencer Management
- Online Listening & Reputation Management
- Content Marketing & Production
- Technology Development (AR, VR or AI)
- Immerging technology etc.
- Relevant degree in advertising, marketing, social media, communication science or equivalent
- Work experience in Social Media and/or Agency Environment
- Experience in the fundamentals of classical and digital marketing
- Excellent verbal and written communication skills
- Strong analytical and project management skills
- Excellent interpersonal skills
- Public speaking and presentation skills is beneficial.
- Highly organised, strong attention to detail, deadline driven, ability to problem solve and confident in a fast-paced environment.
- Deep understanding of the various digital and Social Media marketing channels
- Experience with retail brands is beneficial.
- Valid, driver's licence and own transport.
**Technical skills/knowledge**:
- Comfortable with MAC, Microsoft Office, and Google products
- Proactive Social Certifications - Intermediary to Advanced
- Advantageous: Google Analytics Academy Certification or other online training for social media platforms / analytics also acceptable
- Social Media content management platforms (HootSuite, Falcon Social or similar)
- Social Media monitoring platforms (Brandwatch, Brandseye, Simply Measured, Meltwater or similar)
- Understanding and implementation of tracking and/or delivery for paid media campaigns
- Influencer Management & Reporting Platforms (Stellar, Humanz or similar)
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